Responsibilities

• Create original high-quality, engaging, and appealing visual and written content across multiple formats: long-form and short-form videos, social posts and graphics, blog posts, email creative, and more
• Research, write, proofread, and edit high-quality, persuasive, audience-aligned content while championing OpenC3's brand standards, voice, and style
• Proven experience creating high-quality demand generation content with a strong ability to translate technical concepts for multiple personas
• Collaborate with technical experts to gather content ideas and develop compelling narratives and storytelling content for branding and go-to-market campaigns
• Partner with leadership team to map content to the funnel and drive measurable impact
• Work with CMO to develop a community management practice for Reddit and other channels that grows social engagement by responding to comments, messages, and inquiries in a timely and professional manner
• Monitor social media trends, industry news, and competitor activities to identify opportunities for content creation and engagement
• Become a market expert by tracking market, competitor, and broader marketing trends to inform messaging and strategy
• Manage content calendars and assist with planning.
• Use analytics to track and report on social media channel health to assess engagement and areas for optimization

Requirements

• Basel ine:
• Bachelor's Degree in Marketing, Communications, English, or a related field
• 4-6 years of content and social media marketing experience in a B2B software environment
• Portfolio demonstrating successful, appealing, and impactful visual and written content
• Proficiency in Adobe Creative Suite, especially Illustrator; proficiency in Microsoft Office Suite, including PowerPoint
• Creative with a passion for storytelling
• Ability to create visually appealing content with an eye for what works
• Excellent writing, editing, and structural organization skills
• Self-starter mentality who can calmly identify, prioritize, and manage multiple projects and produce high-quality materials under tight deadlines
• Strong understanding of social media best practices and platform-specific audience engagement
• Sufficient technical aptitude to understand and convey the basics of OpenC3 COSMOS to target audiences and personas
• Strong work ethic and ability to remotely work independently and as part of a team

Preferred

• Demonstrated growth mindset with a desire to continually improve processes, outcomes, and marketing impact
• Ability to identify opportunities for automation and systemization that improve efficiency without sacrificing quality
• Familiarity with basic principles of SEO and content optimization. Understanding of how AI is impacting traditional approaches to SEO and content performance a plus
• Experience leveraging AI to automate workflows or drive operational efficiency while avoiding inaccuracies, mediocre quality, and slop
• Experience with aerospace, defense, developer tools, and infrastructure a plus