Responsibilities

• Lead end-to-end recruitment marketing programs for federal, military, and law enforcement hiring.
• Develop and execute outreach strategies aligned to mission priorities and hiring goals.
• Oversee integrated campaigns (digital, events, employer branding, partnerships, communications).
• Serve as primary advisor to government stakeholders, providing strategic guidance and performance insights.
• Translate hiring challenges into targeted, data-driven marketing solutions.
• Manage campaign execution, timelines, and performance, optimizing for engagement, pipeline, and ROI.
• Guide messaging, content, and creative to ensure strong brand alignment and audience impact.
• Lead and mentor cross-functional teams, driving accountability and high performance.
• Manage large program budgets and oversee vendors to ensure quality, efficiency, and compliance.
• Track KPIs and deliver executive reporting to continuously improve program outcomes.

Requirements

• Must live in the Washington DC Metro Area and be able to travel within the area.
• Bachelor’s degree in Marketing, Communications, Public Relations, Business, Human Resources, or a related field.
• 8+ years of experience in program management, recruitment marketing, talent attraction, workforce communications, or related functions.
• At least 5 years of experience managing cross-functional teams and overseeing external vendors or partners.
• Excellent written and verbal communication skills, including presentation and executive briefing experience.

Preferred

• Demonstrated experience supporting federal hiring, military recruitment, veteran outreach, or law enforcement recruiting initiatives.
• Experience managing complex, multi-channel recruitment marketing campaigns from strategy through execution.
• Proven success engaging with senior stakeholders and leading client-facing programs.
• Strong budget management experience, including responsibility for a large portfolio budget.
• Experience supporting federal agencies, defense organizations, public safety agencies, or workforce programs tied to national security, military, or law enforcement missions.
• Knowledge of recruitment marketing best practices, employer branding, audience segmentation, and candidate journey design.
• Familiarity with veteran hiring programs, military transition pipelines, law enforcement talent markets, or cleared recruiting environments.
• Experience working in a matrixed environment with creative, digital, recruiting, and client teams.
• Strong analytical skills with the ability to interpret campaign and hiring data to drive strategy.
• PMP, marketing, or communications-related certification is a plus.

Benefits

• ICF is a global advisory and technology services provider, but we’re not your typical consultants.
• We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.
• We are an equal opportunity employer.