Senior Campaign Marketing Manager - B2B SaaS at Sage | Austin, TX

Sage

Senior Campaign Marketing Manager - B2B SaaS

Austin, TX (Hybrid)

Salary Not AvailableSenior Level4+ years expFull time

Posted 4 months ago

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Job Summary

Lead Brightpearl partner marketing campaigns across events, webinars, and co-marketing to drive leads and pipeline with agency and technology partners.

Own multi-channel campaigns and partner initiatives to generate qualified leads for merchant acquisition
Must-have: 4+ years in B2B SaaS marketing and experience planning multi-channel campaigns
Standout: Ability to coordinate cross-functional partner programs and manage campaign budgets

Job Description

Responsibilities

Plan and execute multi-channel marketing campaigns including webinars, events, digital programs, and co-marketing initiatives with agency and technology partners that generate qualified leads and support merchant acquisition
Work closely with Partner Account Managers to identify opportunities for joint marketing initiatives with agency and technology partners
Execute co-marketing campaigns that help partners introduce Brightpearl and Inventory Planner into merchant opportunities
Manage partner marketing initiatives including campaign timelines, deliverables, and coordination with internal marketing teams
Collaborate with partners’ marketing teams to develop and execute joint campaigns, events, and communications programs
Support partner ecosystem growth by activating partners through marketing programs that increase visibility and pipeline contribution
Manage partner marketing budgets related to events, webinars, campaigns, and partner marketing initiatives
Track campaign performance including leads, pipeline contribution, and partner engagement metrics, and provide recommendations to improve future programs
Create and support campaign assets including landing pages, emails, partner messaging, and marketing content used in co-marketing initiatives
Ensure campaigns are delivered on time and aligned with overall marketing and partner growth priorities

Requirements

4+ years of B2B SaaS marketing experience across campaign marketing, demand generation, or partner campaign marketing
Experience planning and executing multi-channel marketing campaigns including webinars, events, digital programs
Experience generating or influencing pipeline through marketing campaigns
Demonstrated ability to write effective marketing copy and campaign messaging
Experience supporting events including coordination and budget management
Proficiency using Salesforce, HubSpot, or similar CRM and marketing automation tools
Strong organizational skills with the ability to manage multiple campaigns and projects simultaneously
High attention to detail and comfort operating in an execution-focused marketing role
Excellent communication skills and effective cross-functional collaboration

Benefits

Competitive annual bonuses
Comprehensive health, dental, and vision coverage
401(k) retirement match (100% matching up to 4%)
32 days paid time off (22 personal days & 10 national holidays)
18 weeks of paid parental leave (offered 1 year after the start date)
Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage-approved list)
Sage Foundation: 5 days paid yearly to volunteer
$5,250 tuition reimbursement per calendar year starting 6 months after the hire date
Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)

Sage

3.6 Glassdoor

At Sage, we knock down barriers with information, insights, and tools to help your business flow. We provide businesses with software and services that are simple and easy to use, as we work with you to give you that feeling of confidence. Customers trust our Payroll, HR, and Finance software to make business flow with ease. From our local network of experts to our ever-growing partnerships, we are on hand to give you all the insights you need to thrive. 💚

Founded in 1981

Newcastle Upon Tyne, England, GBR

15K employees (1,099 in marketing)

www.sage.com

65% recommend to a friend

74% CEO approval