Responsibilities

• Make an impact that leads to great work as the senior strategist on multiple client businesses.
• Connect client objectives with audience needs by crafting actionable insights, compelling narratives, and a strategic POV grounded in cultural signals and business implications.
• Turn large, messy datasets into actionable narratives by combining human judgment with AI-enabled analysis.
• Design mixed-method research approaches (qualitative, quantitative, behavioral, platform data) for client and new business needs.
• Collaborate with cross-functional teams to identify problems and inform brand strategies and go-to-market strategies across social, digital, content and brand experience.
• Translate business objectives into actionable strategies that inspire creative solutions, and synthesize complexity into clear, inspiring strategy that teams can act on.
• Facilitate productive dialogue between creative, media, data, and client teams; drive alignment across stakeholders with proactive, transparent communication.
• Stay informed about cultural trends, consumer behavior, emerging technologies, social media, creator culture, and influencers to identify innovative opportunities for strategic growth.
• Ground strategies in solid business understanding and effectiveness goals.
• Support agency growth goals in digital innovation, sustainability, and diversity, equity and inclusion by representing these viewpoints in strategy development.
• Help teams use AI tools effectively without replacing strategic judgment and contribute to team morale.
• Build repeatable AI-enabled workflows that increase speed andoptiongeneration, whileidentifyingwhere human judgment must override automation.

Requirements

• Bachelor’s degree or equivalent industry experience.
• 4+ years of strategic planning or a strategically driven role required.
• Proficient in Microsoft Word, Excel, PowerPoint and Outlook.
• Demonstrated experience using AI tools (e.g., LLMs, research and synthesis platforms) in day-to-day strategic work.
• Ability to travel as needed.

Preferred

• A positive, proactive, make-it-happen attitude.
• Passion for brilliant work, great strategy, and a constant drive to make things better.
• Curiosity about what makes a brand meaningful, what is driving and influencing culture, and why people do what they do.
• Experience developing both B2C and B2B brand platforms and go-to-market strategies.
• Strong understanding of cultural and technological trends and their impact on brand strategy.
• Highly organized anddetail oriented.

Benefits

• In addition to the base salary, we offer a comprehensive benefits package, including health and wellness options, agency perks, and the flexibility of a hybrid work environment.