Responsibilities

• Lead cross-functional team projects to develop and commercialize Brand and Private Label new products, line extensions, and product/packaging improvements.
• Develop strong working relationships with RD&E counterparts to facilitate product initiatives.
• Lead consumer research to identify new product opportunities and to guide new product strategic definition.
• Develop and interpret detailed P&L’s to drive new product profitable growth.
• Lead the development of the business case for product commercialization opportunities inclusive of launch strategy, pricing, competitive context, and distribution.
• Collaborate with Customer Marketing and Category Management to develop sales materials to aid in the launch of new items.
• Analyze business trends and provide input on gaps and opportunities for the brand and portfolio.
• Prepare and present monthly stage gate project updates of key innovation projects to the Hefty Business Unit.

Requirements

• BA/BS degree in Marketing, Business, or related field.
• 8+ years of related professional and progressive Marketing experience in the CPG industry.
• 3-5 years’ experience with market research and new product development.
• Strong organizational skills with high attention to detail.
• Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
• Experience with consumer research methodologies and a New Product Stage Gate Process is desirable.
• Excellent business acumen with experience managing budgets/P&L.
• Proficiency with retailer scan data analysis programs such as Nielsen or IRI.
• Ability to work a flexible schedule during key business deadlines.
• Proficient in MS Office.
• Ability for some travel (10-15%).
• Icing on the cake: MBA or other advanced degree strongly preferred.

Preferred

• MBA or other advanced degree strongly preferred.
• Intellectual Curiosity: Do you have an inquisitive nature?
• Problem Solving: Do you have a knack for tackling issues head-on?
• Entrepreneurship: Do you enjoy taking ownership of your work?
• Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?
• Growth Mindset: Do you focus on progress rather than perfection?
• Continuous Improvement: Are you never satisfied with the status quo?

Benefits

• competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment.