Responsibilities

• Execute consumer marketing plans aligned with brand goals, including disease awareness and patient engagement campaigns.
• Lead day-to-day execution of integrated omnichannel campaigns across websites, CRM, email, search, social, video, and digital media.
• Partner with agencies and cross-functional teams to develop and deploy consumer, patient, and educational content and assets.
• Manage promotional review processes, project timelines, budgets, deliverables, and day-to-day agency/vendor relationships.
• Support patient ambassador programs, including scheduling, coordination, content planning, speaker coordination, onboarding, training, and engagement activities.
• Support planning and execution of patient-focused activities at patient congresses and advocacy meetings, including materials, ambassador participation, engagement tactics, and pre-, during-, and post-congress communications.
• Support commercial partnerships with Patient Advocacy Groups, including educational initiatives, sponsorship activities, awareness programs, documentation, and compliance requirements.
• Monitor campaign and program performance, KPIs, and insights; partner with media, digital, and analytics teams to identify opportunities for optimization.
• Contribute to reporting, business reviews, and ongoing operational planning while ensuring consistency across consumer and patient touchpoints.

Requirements

• Bachelor’s degree required.
• 5+ years of relevant experience in pharmaceutical, biotech, healthcare, consumer marketing, communications, advertising, media, agency, or related marketing environments.
• Experience supporting integrated marketing campaigns and cross-functional initiatives.
• Strong project management, communication, collaboration, and relationship-building skills.
• Experience with omnichannel, consumer, patient, digital, or brand marketing.
• Agency experience or experience managing agency partners.
• Ability to manage multiple priorities, timelines, budgets, and deliverables in a fast-paced environment.
• Strong learning agility, intellectual curiosity, initiative, accountability, and adaptability.
• Rare disease or specialty pharmaceutical experience preferred but not required.
• Exposure to patient engagement, advocacy, or ambassador programs preferred.

Benefits

• 401(k) plan with company match
• Rewards and recognition program
• Health care benefits (medical, prescription drugs, dental, and vision insurance)
• Short and long-term disability coverage provided
• Plan coverage for domestic partners
• Paid parental leave benefits and adoption assistance
• Tuition reimbursement assistance
• A generous Paid Time Off program that includes 20 vacation days, 11 holidays, 4 personal days, and 2 volunteer days per calendar year
• Numerous well-being and work/life programs