Senior Associate, Strategy at Publicis Health Media | Philadelphia, PA | $54K/yr – $72K/yr

Publicis Health Media

Senior Associate, Strategy

Philadelphia, PA (On-site)

$54K/yr – $72K/yrMid Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own media planning execution and cross-functional alignment with an emphasis on data-driven insights, asset tracking, and process discipline for health-focused campaigns.

Media planning ownership: Maintain Flowcharts and ensure alignment with financial documentation to drive consistent plans.
Audience and competitive insights: Gather data to inform strategy decisions and optimize channel mix.
Operational rigor: Manage multi-account tasks, track assets, and respond to client requests with clear communication.

Job Description

Responsibilities

Assist in the development of media plans and strategic presentations.
Manage tasks across multiple accounts and campaigns with efficiency and attention to detail.
Collaborate with internal cross-functional teams to align on objectives and deliverables.
Gather and analyze audience insights and competitive data to inform strategies.
Own and maintain media Flowcharts, ensuring alignment with financial documentation (MBA’s).
Create and update Creative Asset Trackers and Traffic Workbooks with precision.
Monitor and resolve issues proactively while seeking guidance when needed.
Respond promptly to client requests, providing clear communication and outstanding service.
Build foundational expertise in the media planning and buying process, including the role of various media channels.
Strive for proficiency in media research tools, software, and competitive marketplace knowledge.

Requirements

2+ years media experience
Proficiency in excel (reporting) and PowerPoint (creating and presenting decks)
Familiarity with standard media research and planning tools (e.g. Clear Decisions, media ocean)

Benefits

medical coverage
dental
vision
disability
401K
parantal and family care leave
family forming assistance
tuition reimbursement
flexible time off

Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012

Philadelphia, Pennsylvania, USA

800 employees (170 in marketing)

www.publicishealthmedia.com