Senior Associate, Social Media Strategy

District of Columbia, USA (Hybrid)

$77K/yr – $85K/yrMid Level4+ years exp

Posted 7 days ago

Job Summary

Own strategic social programs from planning to delivery, translating client objectives into multi-platform content, and leading cross-functional execution across strategy, creative, and measurement.

  • Own social projects from brief through delivery across platforms.
  • Drive editorial judgment, content development, and performance insights.

Job Description

Responsibilities

  • Strategic Leadership & Planning
  • Translate broader client and brand objectives into clear social content plans, ensuring day-to-day execution ladders up to the bigger strategic picture
  • Manage always-on campaigns across key platforms (LinkedIn, Facebook, Instagram, TikTok, YouTube, X/Twitter, Reddit, etc.)
  • Own social projects from brief through delivery, setting priorities, anticipating needs, and bringing in the right internal partners at the right moments
  • Content Development
  • Manage content calendars, draft engaging copy
  • Deliver proactive and reactive messaging that shapes narratives
  • Support visibility tied to events, media coverage, and philanthropic initiatives
  • Exercise strong editorial judgment across social copy and content, synthesizing feedback from clients, strategists, creatives and other internal teams into a cohesive final product
  • Platform Knowledge & Innovation

Requirements

  • 4+ years of experience in strategic communications, social media strategy, and content creation
  • Fluency in Meta, LinkedIn, X, TikTok, YouTube, Reddit and other social platforms
  • Hands-on experience with at least one enterprise social management platform, e.g. Sprout Social, Hootsuite, Sprinklr, or Brandwatch
  • Working knowledge of social listening tools such as Brandwatch, Meltwater, Sprinklr, or Talkwalker
  • Background in agency or corporate environments preferred; experience with corporate reputation, executive visibility, or public affairs campaigns highly relevant
  • Exceptional writing, presentation, and analytical skills; ability to balance strategic and creative demands under tight timelines
  • Proven project and team management experience with multi-stakeholder initiatives

Benefits

  • BPI offers a wide range of benefits to U.S.-based employees, including 100% company-paid medical, dental, and vision insurance, a 401(k) program with employer match up to 4%, generous time off for vacation, $50 monthly phone reimbursement, unlimited sick time, and 16 weeks of paid leave for new parents.
  • BPI’s benefits prioritize employee wellness and progressive support to our diverse workforce.

Salaries

Posted range

$77K/yr – $85K/yr

Taken straight from the job posting.

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Senior Associate, Social Media Strategy

Bully Pulpit Interactive · District of Columbia, USA · Hybrid