Responsibilities

• Provides daily leadership and supervision to the Strategic Communications department and oversees, develops, and executes all communications efforts and strategies across all aspects of the department of athletics including Fan Engagement, Creative, Advertising, and Branding
• Responsible for developing a consistent internal and external brand messaging strategy that is reflected in all communications on behalf of UTSA Athletics.
• Directs and coordinates all strategic communications efforts to include managing and implementing a strategic communications plan and delivering key messages to internal and external stakeholders.
• Partners with Athletics Director and members of the executive staff on sensitive information needing press releases and crisis communication.
• Works in partnership with the Deputy AD, External Affairs to execute the external affairs vision.
• Collaborates with Strategic Communications and other external facing units within athletics to maximize the experience for student athletes, fans, alumni and students.
• Works in partnership with the Deputy AD for External Affairs to maximize revenue, elevate game experience, ensure alignment of public relations messaging, and push UTSA to be an industry leader in all aspects of External Affairs.
• Leads efforts to proactively promote telling student-athletes' stories.
• Establishes and maintains effective working relationships with members of the media to generate stories that highlight the significant achievements of the Athletics and its programs and students.
• Builds and maintains partnerships by cultivating relationships with campus, local, regional, and national media to collaboratively tell UTSA Athletics’ story.

Requirements

• Bachelor's Degree in a related field.
• Seven (7) years of experience in marketing, digital media, communications, branding and storytelling concepts, principles, procedures, and techniques or other related field.
• This position requires the ability to maintain the security and integrity of UT San Antonio and its infrastructure.

Preferred

• Master’s Degree.
• Experience working in collegiate athletics or professional sports and direct experience in marketing, digital media, communications, branding and storytelling concepts, principles, procedures, and techniques for a Division I Athletic Department.
• Experience in analytics and the ability to develop analytical reports as well as make data-driven decisions.
• Experience managing social media campaigns.