Senior Analyst, Marketing Analytics

New York, USA (Hybrid)

$60K/yr – $140K/yrSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive analytics and measurement across web, media, and healthcare data to influence client decisions and executive reporting.

  • Own data extraction, cleaning, and preparation across analytics, media, surveys, and claims data.
  • Must-have: Strong SQL, Excel, and data-visualization skills (Looker, Tableau, or Power BI).
  • Standout: Ability to translate complex data into clear, actionable insights that drive strategy.

Job Description

Responsibilities

  • Lead data extraction, cleansing, and preparation across web analytics, media platforms, survey/research tools, and healthcare claims datasets
  • Analyze performance trends across ATUs to identify drivers, risks, and optimization opportunities
  • Integrate digital engagement metrics with claims and research data to measure real-world impact
  • Develop cohesive, insight-driven stories that influence client and internal strategic decision-making
  • Build dashboards, executive-ready presentations, and performance reporting frameworks
  • Collaborate closely with media, strategy, and client teams to ensure analytics align with business objectives
  • Provide thought leadership on measurement approaches, KPIs, and performance frameworks
  • Ensure data integrity, consistency, and methodological rigor across reporting streams

Requirements

  • 3-5 years of experience in analytics, performance strategy, or a related role (healthcare/pharma or agency experience preferred)
  • Strong experience pulling, manipulating, and preparing large datasets for analysis
  • Technical fluency in:
  • Web analytics platforms (Google Analytics, Adobe Analytics)
  • Media performance data (paid search, paid social, programmatic, display)
  • Survey and research tools (Mintel, Kantar, MARS)
  • Healthcare claims data (IQVIA, Symphony Health)
  • Proficiency in Excel and SQL; experience with data visualization tools such as Looker, Tableau or Power BI
  • Strong analytical and strategic thinking skills with the ability to synthesize across multiple data streams
  • Proven ability to translate complex data into clear, compelling insights
  • Excellent written and verbal communication skills
  • Intellectual curiosity to stay current on industry trends

Preferred

  • Ability to connect performance metrics to broader business and patient impact
  • Comfort working across ATUs and synthesizing insights at both granular and enterprise levels
  • Strategic mindset — not just reporting on data, but explaining why it matters and what to do next
  • Confident presenter who can communicate effectively with senior stakeholders

Benefits

  • Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.
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Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. We build on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. We are proud to currently rank as the #1 global agency network for creative excellence and effectiveness by WARC, signifying our ability to deliver creative solutions that drive unreasonable impact for clients and communities.

Founded in 1948
New York, New York, USA
11K employees (4,203 in marketing)

Traffic Signals

Monthly Visitors
289.9K
Monthly Google Ads Budget
$18
Traffic Source Mix
Search
49.7%
Direct
35.8%
Referral
7.9%
Social
5.6%
Paid
0.7%

Headcount Trend

Current headcount: ~11.2K

Marketing Team

Marketing Team Size
1,885 (17% of company)
Median Career Experience
12 years
Median Tenure
6.6 years
Marketing Roles Posted (Last 30 Days)
7

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