Responsibilities

• Gather research necessary to build a new campaign focusing on the client's strategy and growth of AMS Paid Search/Sponsored Product Listings as well as AMG services such as on-site display advertising and AAP
• Continuously learns various and evolving aspects of eCommerce retail environment, industry trends, ad formats and new tools
• Assist the manager in gathering necessary data for plan development
• Generate paperwork necessary for purchase authorization and ensure vendor counter signature is received
• Monitor and maintain campaign budgets, pacing and bid adjustments
• Active monitoring and management of performance and competitive landscape
• Monitor and optimize eCommerce performance to meet business objectives
• Foster strong relationships with internal teams and client groups
• Group keywords into ad groups and develop relevant ad copy and extensions
• Responsible for presenting recommendations, soliciting and applying client feedback to keyword and copy proposal prior to client signoff

Requirements

• Bachelor’s degree or higher preferred, preferably in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent
• 1+ years of experience in bid management, paid search campaign development/management/optimization with the use of leading search platforms
• Experience with Amazon Marketing Services (AMS) Paid Search/Sponsored Product Listings and Amazon Media Group (AMG) services OR similar marketplaces and tools
• Strong understanding of eCommerce is required
• Strong analytical thinking and mathematical skills and an ability to manage data
• Understanding of Search PPC and digital display advertising
• Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
• Strong organizational and communication skills
• Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Benefits

• The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)