Senior Analyst, Commerce Media

Chicago, IL (On-site)

$66K/yr – $91K/yrSenior Level4+ years expFull time

Posted 8 days ago

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Job Description

Responsibilities

  • Executing, managing, and optimizing retail media display campaigns across Amazon DSP and other RMN platforms, including self-service activation and direct-to-publisher programs
  • Assisting in the development of display program strategies and analyses for clients, including audience targeting, budget allocation, flighting, inventory considerations, creative requirements, and tactical recommendations
  • Leading in-platform campaign setup across Amazon DSP and retail media platforms, while supporting QA to ensure accurate trafficking, targeting, pacing, measurement, troubleshooting, and optimization
  • Maintaining strong quality assurance and accountability for display campaign launches, optimizations, and reporting deliverables
  • Ensuring display media deliverables align with client business goals, campaign KPIs, audience strategy, and retail media objectives
  • Overseeing performance forecasts, budget allocations, pacing, and data-based rationale for display investment recommendations
  • Identifying creative and audience-based solutions to client challenges across awareness, consideration, and conversion-driving display tactics
  • Understanding big picture implications of display performance and how insights can be applied across retailers, audiences, and future campaigns
  • Fostering strong relationships with internal teams, retailer partners, platform representatives, and agency stakeholders
  • Developing and maintaining quality control procedures for display campaign implementation, creative specs, targeting, naming conventions, and reporting accuracy

Requirements

  • 2 to 4 years of digital media experience, with 1+ years of Retail Media Network, shopper marketing, or display media experience
  • Hands-on keyboard experience building, launching, and optimizing display campaigns in Amazon DSP; experience with Walmart Connect, Criteo, CitrusAd, Target Roundel, Kroger, Instacart, DoorDash, or other RMN platforms preferred
  • Strong familiarity with the digital media environment and a clear understanding of display media planning, buying, audience strategy, creative requirements, trafficking, pacing, optimization, and performance reporting
  • Experience translating client objectives into display media strategies across awareness, consideration, and conversion-focused tactics
  • Keen attention to detail and an analytical approach to achieving objectives
  • Solid quantitative and research skills, with proven data interpretation capability and comfort drawing insights from display performance results
  • Fluency with Microsoft Office, including Word, PowerPoint, and Excel
  • Excellent client presence and ability to contribute to discussions with internal teams, retailer partners, platform representatives, and external leadership
  • Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
  • Willingness to travel as needed – you’re open to new places, new faces and new ideas

Preferred

  • CPG experience a plus
  • Enterprise-level client work a plus
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Publicis Groupe

3.8 Glassdoor

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals. Website: www.publicisgroupe.com X: @PublicisGroupe Instagram: @publicisgroupe YouTube: http://www.youtube.com/publicisgroupe Facebook: http://www.facebook.com/publicisgroupe

Founded in 1926
Paris, Ile de France, FR
34K employees (11,817 in marketing)
75% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~40.2K

Marketing Team

Marketing Team Size
8,687 (22% of company)
Median Career Experience
15 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
45

Funding

Total Funding
$1.4B
Last Raise
$1.4B
Post IPO Debt, 10 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $1.4B

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