Senior AI Creative Producer (Facebook Ads vertical video)

USA (Remote)

$30K/yr – $40K/yrSenior Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the end-to-end creative production and testing loop for AI-driven HR-tech growth, turning competitor and audience insights into fast, data-backed campaigns.

  • Analytics & Research: monitor competitors and audience signals to fuel test hypotheses.
  • Experimental & Launch: build and run cross-platform tests to lift CTR, CPA, and ROAS.
  • Creative Production & Optimization: manage briefs to final assets and constantly tighten visuals and messaging.

Job Description

Responsibilities
  • Analytics & Research: Monitoring and analyzing competitors' creatives in the global HR-tech and AI-product markets.
  • Researching target audiences, candidate/employer needs, pain points, and insights.
  • Analyzing performance metrics (CTR, CPA, CPM, ROAS, etc.) and identifying growth opportunities.
  • Creative Production & Launch: Creating tasks for static creatives and writing scripts for video / UGC and static banners.
  • Building test hypotheses and running experiments across advertising platforms.
  • Managing creative projects from idea to final result: preparing briefs, ensuring quality control, and meeting deadlines.
  • Performance Analysis: Reviewing the effectiveness of creatives and advertising campaigns.
  • Generating insights on how to improve visuals, messaging, and creative mechanics.
  • Offering hypotheses and systematically testing new approaches.
  • Collaboration with cross-functional teams to scale campaigns.
Requirements
  • 2+ years as a Creative / Marketing Producer in an IT product company, digital agency, or performance-marketing environment (Facebook ads video, vertical format).
  • Ability to analyze key performance indicators and propose improvement hypotheses.
  • Strong research skills: audiences, competitors, product.
  • Understanding of advertising platforms (Facebook, TikTok, Google) and performance-marketing principles.
  • Competence in static and video production from concept to final approval.
  • A portfolio showcasing successful creatives.
  • Communication (speak English and Russian).
  • Excellent communication skills and the ability to clearly share ideas with the team.
Benefits
  • Remote work format.
  • A culture of experimentation — we test boldly, frequently and fast.
  • Data-driven decision-making.
  • Opportunity to influence product growth through high-performing creatives.
  • paid sick leave and vacation (38 daysOff).

Marketing Team

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