Senior Account Manager, Retail Media

Atlanta, GA (Hybrid)

$75K/yr – $85K/yrSenior Level3+ years expFull time

Posted 10 hrs ago

Job Summary

Own day-to-day retail media leadership for assigned clients, shaping strategy across endemic platforms and translating learnings into future actions while partnering with multi-disciplinary teams.

  • Own campaign strategy, budgets, flighting, and insights delivery across client accounts.
  • Collaborate with Analytics, Strategy, and Client Leadership to deliver integrated retail media solutions and thought leadership.

Job Description

Responsibilities

  • Serve as a day-to-day retail media lead for assigned clients, building trusted relationships with client stakeholders and working in partnership with Client Leads, Account Directors, and other channel specialists
  • Develop a strong understanding of clients' business objectives, product portfolios, retail partnerships, and e-commerce strategies
  • Align campaign management and channel strategy with client business goals, actively managing and supervising strategy, budgets, flighting, learning agendas, and the delivery and application of insights
  • Develop and oversee retail media strategies across endemic platforms including Amazon Sponsored Ads, Walmart Connect, Roundel, Instacart Ads, and similar platforms, as well as retail-focused programmatic activation
  • Use in-platform expertise and performance data to identify optimization opportunities, inform strategic recommendations, and drive campaign performance
  • Proactively develop performance forecasts, budget recommendations, and optimization strategies to meet and exceed client KPIs
  • Lead the development and application of campaign insights, ensuring learnings are translated into clear recommendations and future strategy
  • Collaborate with analytics teams on measurement approaches including incrementality testing, closed-loop attribution, and retail media lift studies
  • Manage client expectations, proactively communicate risks and opportunities, and ensure work is delivered to a high standard and in line with agreed SOW SLAs
  • Stay current on retail media trends, platform developments, and emerging opportunities, identifying ways to bring new thinking and value to clients

Preferred

  • Minimum of 3 years of hands-on experience managing retail search across endemic platforms such as Amazon, Walmart Connect, Roundel, or similar
  • Exposure to or experience managing upper-funnel retail-focused programmatic buying such as Amazon DSP, Walmart DSP, or Trade Desk retail partnerships
  • Strong understanding of retail media measurement, including incrementality, closed-loop attribution, and platform-specific analytics capabilities like Amazon Marketing Cloud
  • Demonstrated experience with retail media management platforms such as Pacvue, Skai, Stackline, or similar
  • Familiarity with commerce media strategy and retail partnerships
  • Experience contributing to new business pitches, account audits, or practice development initiatives
  • Ability to translate complex retail media concepts and performance data into clear, strategic narratives for clients and stakeholders
  • Strong project management, organizational, and prioritization skills
  • Excellent communication, collaboration, and presentation skills
  • Proven ability to manage client expectations and build trusted client relationships

Benefits

  • PTO/ Vacation: 20 days vacation a year 12 public holidays observed
  • Public Holidays: 12 days observed
  • Sick Days: 7 days annually
  • Summer Fridays: Early finishes from Memorial Day to Labor Day
  • Bereavement Leave: Paid time off for personal loss
  • Parental Leave: Enhanced leave plus FMLA through NY state
  • 401(k) Savings Plan: 100% on contribution up to 4%
  • Sales commission incentives
  • Recruitment referral bonus
  • Pre-tax commuter benefits
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Croud

3.6 Glassdoor

We're an independent global media, creative, and data agency helping our clients make their next best move.We help brands unlock growth with a Return on Intelligence - applying innovative intelligence across brand strategy, integrated media, social, creative, and data. In a world where agility is essential and not all returns are created equal, we bring transparency, speed, and incrementality-focused measurement to fuel growth and unlock true value.Founded in 2011 with the mission to reinvent the agency model, we combine 600+ in-house digital experts with a global, on-demand network of 2,900 marketing specialists. This agile, scalable model gives us more time to really understand our clients’ businesses, and deliver truly incremental growth.Croud has recently acquired Vert Digital, an Atlanta-based digital marketing agency, and Metageni, an analytics specialist, having previously acquired leading social-first agency Born Social, Croud Luxe (formerly VERB Brands), and impakt Advisors.Croud is proud to partner with leading global brands including Audible, IWG, Frasers Group, Nespresso, and Prime Video, alongside Born Social’s impressive client list which includes Ford, Barclays and Diageo (Guinness).Contact the team at partnerships@croud.com for a chat, to set up an intro or any other further information.We are always looking for the very best talent, so if you're interested in working for Croud please check out careers.croud.com

Founded in 2011
London, England, GBR
741 employees (305 in marketing)
67% recommend to a friend
66% CEO approval

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

See all Croud salaries

Funding

Total Funding
$38.5M
Last Raise
$38.5M
Private Equity, 6 years ago

Funding History

  • Nov 2019
    Private Equity • $38.5M

Traffic Signals

Monthly Visitors
60.9K
Traffic Source Mix
Search
52.3%
Direct
34.3%
Referral
6.3%
Social
5.8%
Paid
0.9%

Headcount Trend

Current headcount: ~742

Recent News

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Senior Account Manager, Retail Media

Croud · Atlanta, GA · Hybrid