Senior Account Manager, Public Relations (Cybersecurity)

San Francisco, CA (Hybrid)

$90K/yr – $125K/yrSenior Level6+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the cybersecurity communications program across media relations and thought leadership, driving credible visibility and executive positioning while directing a small team and up to 5 client accounts.

  • Ownership: Media relations and analyst engagement for threat intel, incident response, data protection, and cloud security.
  • Scope: Lead story angles, proactive outreach, and client reporting with measurable impact tied to business goals.
  • Leadership: Manage 5–10 specialists, set goals, and mentor junior staff while coordinating budgets and client health.

Job Description

  • Lead strategic media and analyst relations programs for cybersecurity clients across threat intel, incident response, data protection, and cloud security.
  • Build and maintain strong relationships with top-tier cybersecurity, technology, and business journalists, as well as key industry analysts.
  • Guide account teams in identifying news opportunities, shaping compelling story angles, and executing proactive media outreach.
  • Partner with clients to elevate thought leadership through feature coverage, executive interviews, and contributed content.
  • Oversee measurement and reporting of media performance to ensure programs deliver meaningful visibility and business impact.
  • Serve as the day-to-day account lead for up to 5 cybersecurity clients, ensuring exceptional client service and program execution.
  • Direct teams of 5–10 members, across various levels, managing workflow, priorities, and team development.
  • Provide strategic counsel aligned with each client’s business objectives and cybersecurity-focused goals.
  • Build and maintain relationships with key cybersecurity and business media.
  • Oversee communications programs from kickoff through goal achievement, ensuring measurable impact.
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Highwire

Highwire is a strategic marketing communications agency built at the intersection of innovation and industry.We help ambitious brands navigate complexity, lead markets, and grow with purpose. With integrated capabilities across strategic marketing communications, creative, and insights, we bring clarity where there’s noise – and influence where it matters most.Our team operates at the speed of change, delivering bold ideas and measurable impact across B2B tech, healthcare, cybersecurity, energy, financial services, and beyond.Whether you’re preparing for IPO, entering a new market, or reshaping your category, we’re the partner that helps you rise above.Highwire. Above all.

San Francisco, California, USA
184 employees (40 in marketing)

Traffic Signals

Monthly Visitors
9.4K
Traffic Source Mix
Search
38.4%
Direct
41.9%
Referral
6.3%
Social
11.6%
Paid
1.5%

Headcount Trend

Current headcount: ~184

Marketing Team

Marketing Team Size
33 (18% of company)
Median Career Experience
8.5 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
8

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Sep 2022
    Private Equity

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