Responsibilities

• The Senior Account Manager will oversee and execute key priorities for clients in the fashion and lifestyle sectors.
• This role involves generating targeted media outreach to drive communications and media awareness through editorial placements (long and short lead), social media engagement, influencer partnerships, and high-impact PR strategies for product launches and events.
• The SAM will collaborate cross-functionally with team members and work closely with clients to ensure alignment on key initiatives.
• They will be responsible for managing multiple projects simultaneously while delivering strategies that meet or exceed communication goals and lead targets.
• Manage approximately 5 - 8 accounts and projects
• Consistently pitch and secure media coverage on behalf of clients
• Write, proof and edit a variety of PR and marketing materials
• Develop compelling stories and draft compelling narratives on behalf of clients
• Lead client communications, programs and campaigns from planning to execution within the specified budget
• Pull and collaborate with other divisions across the agency to ensure the client is getting access to the agency9s network-wide expertise

Requirements

• Bachelor's degree in related field
• 6 - 8 years of PR agency experience working with fashion and lifestyle brands
• Comprehensive knowledge of the fashion and lifestyle industries, including trends and market dynamics
• Demonstrated success in securing impactful media placements
• Strong networking abilities with a proven capacity to build relationships with key influencers, media, and industry leaders
• Exceptional project management skills, with a focus on organization and strategic planning
• Superior written, verbal, and presentation communication skills
• Excellent interpersonal abilities to foster collaboration and maintain strong professional relationships

Preferred

• High energy, enthusiastic individual with a passion for communications and PR
• Results orientated
• Has strong project management skills, ability to multitask, excellent time management and organization
• Outstanding written and oral communications abilities; including the abilities to elicit information, actively listen, dialogue freely, verbalize ideas effectively, highly comfortable public speaker
• Thrives in a fast-paced environment
• Has exceptional relationship building skills, collaborative, able to work well with others.
• Is comfortable in a start-up environment
• Can travel for client meetings and events; approximately 15 - 20%