Senior Account Executive, Sports Partnerships

New York City, NY (Hybrid)

$40K/yr – $75K/yrSenior Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and coordinate multi-platform sports partnerships from ideation through activation, translating client briefs into customized adaptations, performance tracking, and strategic recaps aligned with brand goals.

  • Strategy ownership: shape holistic sports programs with agency partners, aligning with brand strategy across campaigns.
  • Execution & activation: implement cross-channel media plans, track KPIs, and manage approvals and timelines.
  • Insights & optimization: provide trends and performance reviews to optimize future sponsorships with the Marketing Science team.

Job Description

Own and coordinate multi-platform sports partnerships from ideation through activation, translating client briefs into customized adaptations, performance tracking, and strategic recaps aligned with brand goals.

  • Strategy ownership: shape holistic sports programs with agency partners, aligning with brand strategy across campaigns.
  • Execution & activation: implement cross-channel media plans, track KPIs, and manage approvals and timelines.
  • Insights & optimization: provide trends and performance reviews to optimize future sponsorships with the Marketing Science team.
  • Client-facing planning: lead timeline tracking and internal/external approvals to keep programs on track.
  • Idea generation & sell-through: assist with sports concept development within agency teams and support client-facing sell-through.
  • Custom integrations: work with clients/networks/leagues to adapt elements to fit the overall program.
  • Asset mix & branding: aid in determining optimal asset mix and branding elements within sponsorship proposals.
  • Cross-platform activation: employ strategies across partnerships to deliver on KPIs.
  • Implementation & valuation: manage cross-channel media activation and its valuation for reporting.
  • Program recaps: construct and present impactful recaps to optimize future strategy with Marketing Science.

Requirements

  • 2 years+ in the sports marketing/media industry, with an understanding of how to plan and execute multiple media channels and sponsorship types
  • Highly organized, with the ability to manage multiple lines of communication, track and maintain robust budgets, and prioritize many simultaneous deliverables
  • Extremely strong communicator, both written and verbal, in-person and online
  • Creative thinker who has the ability to develop unique ideas, solutions, and programs
  • Strong background in client services and account management

Preferred

  • Passion for sports and experience working within sports marketing and/or media landscape preferred
  • Experience with sports media partners, leagues, teams, athletes preferred

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
Optimum Sports logo

Optimum Sports

Optimum Sports is the in-house sports marketing agency within Omnicom Media Group, with nearly two decades of experience working with some of the biggest brands in sports. By merging the worlds of sports media, sponsorship and creative, we create omnichannel platforms that effectively drive brand and business impact. We take a fully integrated approach to sports marketing by injecting specialists into clients’ traditional media practices, connecting sponsorship to the wider media mix and marketing platform. We have five specialized teams, delivering excellence across the spectrum of sports marketing: Strategic Consulting, Media Investment, Property Marketing Group, Zero Code (gaming & esports), Research & Analytics.

Founded in 2003
New York, New York, USA
162 employees (17 in marketing)

Traffic Signals

Monthly Visitors
1.1K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~162

Marketing Team

Marketing Team Size
17 (10% of company)
Marketing Roles Posted (Last 30 Days)
5

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