Senior Account Director

New York City, NY (Hybrid)

$160K/yr – $210K/yrSenior Level8+ years expFull time

Posted 12 days ago

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Job Summary

Own and grow high-profile client accounts by leading end-to-end influencer and performance campaigns, coordinating multi-disciplinary teams, and guiding strategy, creative briefs, and client communications.

  • Lead multi-campaign programs with planning, strategy, and account teams across the client portfolio.
  • Drive growth through upselling ideas, proactive ideation, and strong stakeholder presentations.

Job Description

Responsibilities

  • Responding to client briefs, coordinating members of the accounts team to develop bold and effective creatives that are informed by competitive and consumer trends to help achieve clients’ campaign objectives.
  • Writing clear and impactful proposals and crafting persuasive pitches to bring to life our strategy, creatives, and recommendations.
  • Building a rapport with clients to gain a thorough understanding of their business and objectives, translating this into a client briefing form, and ensuring that all requirements are reflected in influencer selection and throughout the content creation process.
  • Oversight of multiple campaigns simultaneously, liaising with your campaign teams constantly to stay up to date on the progress of each campaign and flagging any concerns or potential issues to the team as soon as possible, alongside suggested solutions.
  • Sharing clear and thorough updates and reporting with clients regularly over email, phone calls, and face-to-face meetings, while providing recommendations and expertise at every stage of the campaign.
  • Presenting clearly and confidently to key stakeholders in pitches, kick-off meetings and post campaign analysis meetings.
  • Involvement in new business, representing account management as part of the pitch team.
  • Continual forward-thinking and proactive ideation of additional activities that Socially Powerful could propose to clients, based on a detailed knowledge of their business, objectives, and upcoming focuses.
  • Building strong relationships with your clients and proactively unlocking routes to grow the accounts you lead.
  • Acting as a mentor and manager for junior team members, facilitating their learning and development, aiding their professional growth into well-rounded marketeers.

Requirements

  • A senior leader with 8+ years of experience working for a brand or in a client servicing role at an agency, dealing with high-profile clients. Experience working within the beauty industry is desirable.
  • Experience in a fast-paced creative, influencer, social, or digital agency.
  • Genuine passion for Influencer and Performance Marketing
  • Experience in upselling ideas to clients, and ability to present confidently to stakeholders at all levels, to ultimately grow accounts.
  • Exceptional organisation and ability to independently lead accounts, managing multiple campaigns to an extremely high standard, in a fast-paced environment, while always maintaining an eye for detail.
  • Ability to stay calm under pressure and deal with problems in a logical and efficient way.
  • Excellent communication skills and the ability to tailor communication and build relationships with stakeholders at all levels, both internally and externally.
  • Experience in all agency meetings and collaborating with different types of agencies.
  • Demonstrable experience delegating and prioritising an ever-changing workload.
  • Demonstrable experience as a project lead on sizeable client accounts, coordinating members of the Accounts, Planning, and Strategy teams to deliver impactful campaigns.

Preferred

  • Experience working within the beauty industry is desirable.

Benefits

  • 14 days paid vacation, plus an additional day for your birthday
  • Health, dental and vision insurance
  • 401(k) Retirement Plan
  • Hybrid way of working (3 days in the office)
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Socially Powerful

Socially Powerful, founded in 2017, was a pioneer in the influencer marketing industry. Today, we are a global team of over 130 people, an award-winning, leading social and influencer marketing agency with offices in the UK, US, Europe, China and Dubai.Our core services include influencer marketing, social media strategy, paid media activation, content production and social media management across all key platforms.We also vlog our journey of becoming the best global social agency, new episodes on LinkedIn every Thursday!

Founded in 2017
London, England, GBR
138 employees (35 in marketing)

Traffic Signals

Monthly Visitors
51K
Traffic Source Mix
Search
49%
Direct
38.6%
Referral
7.7%
Social
3.5%
Paid
1%

Headcount Trend

Current headcount: ~138

Marketing Team

Marketing Team Size
32 (23% of company)
Marketing Roles Posted (Last 30 Days)
1