Search Marketing Manager

Chicago, IL (Hybrid)

$70K/yr – $85K/yrMid Level3+ years expFull time

Posted 5 months ago

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Job Summary

This role leads end-to-end paid search strategy and optimization, with a focus on client growth and ROI. It requires agency-style paid search experience, strong data analysis, and clear client communication. Benefits emphasize health coverage, education, and a collaborative culture.

Job Description

Responsibilities

  • Own end-to-end paid search strategy, execution, and optimization
  • Act as a paid search thought leader for top-tier clients
  • Drive client growth by exceeding ROI/ROAS and KPI targets
  • Lead daily performance analysis, buying, bidding, and reporting
  • Build strong client relationships through insights and results
  • Collaborate cross-functionally and help support a fast-growing team

Requirements

  • 3+ years of paid search experience (agency side required)
  • Expertise in SEM and PPC
  • Expertise in Google & Bing (Shopping required; Amazon a plus)
  • Strong analytical skills and comfort working with large datasets
  • Experience with tags, pixels, and Google Tag Manager
  • Polished, client-facing communication skills
  • A startup mindset and passion for growing with a scaling company

Preferred

    Benefits

    • Comprehensive benefits package that includes health, vision, and dental insurance, with generous employer contribution
    • Ongoing education & training
    • Open office and casual work atmosphere
    • Company sponsored events & team building experiences
    Scale Marketing logo

    Scale Marketing

    Scale is a marketing laboratory. We’re businessmen and entrepreneurs guided by 20+ years of marketing and business success yet grounded enough to stay agile in today’s dynamic marketing arena. We combine passions in media, creativity, technology and data -- along with a healthy dose of common sense -- to achieve what our partners want most — business results. Scale Marketing doesn't want to be your agency. Agencies are a thing of the past. We want to be your nimble, tech savvy, open and collaborative marketing partner.

    Founded in 2014
    Chicago, Illinois, USA
    74 employees (24 in marketing)

    Traffic Signals

    Monthly Visitors
    6.3K
    Monthly Google Ads Budget
    $40
    Traffic Source Mix
    Search
    34.2%
    Direct
    43.4%
    Referral
    6%
    Social
    14.8%
    Paid
    1.5%

    Headcount Trend

    Current headcount: ~74

    Marketing Team

    Marketing Team Size
    21 (28% of company)
    Median Career Experience
    11 years
    Median Tenure
    5.6 years