Search Engine Optimization Manager at Pressed | Los Angeles, CA | $45/hr – $55/hr

Pressed

Search Engine Optimization Manager

Los Angeles, CA (Hybrid)

$45/hr – $55/hrSenior Level4+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the digital shelf and on-site SEO strategy for a multi-channel wellness brand, driving visibility and revenue through retailer pages, content optimization, and AI-driven search signals.

Digital Shelf Ownership: Own product listings across Target, Costco, Instacart, and Amazon to maximize visibility, completeness, and conversion.
SEO & Content Strategy: Drive on-site SEO, content roadmap, schema and FAQs to boost AI and voice search visibility.
Cross-Functional Execution: Align with Wholesale and Content teams on launches, storytelling, and performance reporting to improve share-of-shelf and revenue impact.

Job Description

Responsibilities

Digital Shelf & Retail.com Optimization (Primary Focus) – Own and optimize Pressed Juicery's product listings across Retail.com partner pages (Target, Costco, Instacart, Amazon) to maximize visibility, conversion, and content completeness.
Audit and maintain product titles, descriptions, images, and enhanced content across all retailer.com digital shelf placements to ensure brand consistency and search relevance.
Monitor and report on share-of-shelf, search rank, and content compliance across wholesale retail partners, identifying and resolving gaps proactively.
Collaborate with the Wholesale teams to align digital shelf content with new product launches, and priorities.
AI/Answer Engine Optimization (AEO) & Content Strategy – Execute ongoing content roadmap focused on high-value topics (e.g., juice cleanses, gut health, immunity).
Optimize blog and content hubs with structured data, schema markup, and FAQs to increase AI/voice search visibility.
On-Site & Technical SEO – Lead ongoing optimization of product and category pages focused on high-intent search terms while collaborating with performance marketing team on paid search term performance.
Manage site audits, technical fixes, and crawl optimizations to ensure strong indexation and site speed.
Collaborate with the Technology Lead to refine site structure and navigation for SEO performance.
Reporting & Analytics – Share SEO dashboards and performance reports to internal stakeholders and leadership.

Requirements

4+ years of SEO experience, with proven success in marketplace SEO, optimization, and technical SEO.
3+ years in eCommerce or direct-to-consumer (DTC) environments (Shopify, Amazon, Target).
Hands-on expertise with leading SEO and analytics tools (e.g., SEMrush, Ahrefs, BrightLocal, GA4); experience with AEO or local SEO platforms a plus.
Shopify ecommerce platform experience is a must.
Retail.com content management platforms (Syndigo, ChanelAdvisor, Rithum, Rivir) experience a plus.
Strong communicator able to translate technical insights into executive-friendly recommendations.
Creative, data-driven problem solver who thrives in a fast-paced, collaborative, and scrappy environment.
Passionate about wellness, health, and helping people feel their best.