Responsibilities

• Develop and execute SEO and AEO strategies for nonprofit and for-good clients, with a focus on increasing visibility in both traditional search and AI-powered answer engines (ChatGPT, Perplexity, Google AI Overviews, Claude, and others)
• Conduct technical SEO audits, keyword research, and content gap analyses tailored to mission-driven organizations
• Structure and optimize content to grow visibility in AI and search platforms
• Guide AI strategy and create custom AI tools (e.g. CauseWriter.ai ) and agentic solutions to automate and improve nonprofit and business processes
• Develop custom reports and dashboards using Google Analytics 4, Looker Studio, SEMRush, AI and other tools
• Translate data into clear, actionable insights for clients who may not have deep technical backgrounds
• Collaborate with content, ads, and technical infrastructure teams to align strategy across channels
• Stay ahead of the curve on algorithm updates, AI search trends, and emerging best practices — and bring those insights back to the team and our clients

Requirements

• 2–4 years of hands-on SEO experience, ideally in an agency or multi-client environment
• Working knowledge of AEO and GEO (Generative Engine Optimization) principles; you understand that ranking #1 in traditional search engines and being cited by an AI are increasingly different goals
• Proficiency with advanced Analytics and SEO tools like Google Search Console, Bing Webmaster Tools, Moz, SEMrush, Ahrefs, GA4, and Looker Studio
• Familiarity with how to refine and build the skill.md files that inform agentic systems to improve tools and reports with Claude/Cowork/CODEX
• Strong analytical mindset: you're comfortable in a spreadsheet and know how to tell a story with data
• Experience with or a genuine understanding of the nonprofit sector and the unique strategic challenges mission-driven organizations face
• Excellent written and verbal communication skills: you can explain a technical rec to a non-technical person without making their eyes glaze over
• Self-directed and organized: fully remote means we trust you to manage your time and your client work well
• Comfort with AI tools as part of your daily workflow (not just a buzzword - you actually use them)

Preferred

• Direct experience working with nonprofits, NGOs, or social impact organizations
• Familiarity with Google Ad Grants and how search ads intersect with SEO strategy
• Experience with structured data and schema markup for AI discoverability
• Experience or understanding of Google Tag Manager and how it is used to easily improve visibility on web analytics
• Hands-on experience building or customizing AI tools, whether that’s configuring Google Gems, working with Claude Projects, or experimenting with Claude Code to automate workflows and solve real problems

Benefits

• 100% Paid Health, vision, dental care : Base plan premiums fully covered along with additional plans to meet your needs.
• Unlimited PTO: Minimum of 10 vacation or sick days must be taken each year with more time encouraged. We count work getting done, not working days.
• Technology budget: New employees get a tech allocation for a computer and equipment as needed to facilitate better work-from-home productivity.
• Learning budget: $750 a year to spend on approved educational activities, books, classes, or conferences. We’re serious about learning.
• Wellness budget: $400 a year to spend on enhancing your physical and mental wellbeing.
• Cell phone: Coverage of phone costs up to $700/year for any employees who choose to join the company Verizon phone plan.
• 401k with 4% company match: 401k with Betterment matching up to 4% of salary and an option for a socially responsible investment portfolio.
• Annual profit share : Percentage of company profits shared annually as a 401k distribution to full-time employees who qualify.
• Student loan assistance: Up to $600/yr ($50 off monthly payment) after 1 year of service to support student loan repayment (up to $1800/yr after 3+ yrs).
• Commission : 5% commission fee up to $5,000 for new business generated by the employee.
• Paid parental leave: Up to 12 weeks of paid leave for new parents, and up to 3 months of flexible time as required.