Retail Marketing Manager

USA (Remote)

$85K/yr – $100K/yrMid Level4+ years expContract

Posted 2 months ago

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Job Summary

Own the retail launch engine for fast growing digital-first CPG brands, turning product velocity into shelf wins across major accounts.

  • Retail Launch Ownership: Own marketing execution for accounts, SKUs, and brands and ensure every launch is conversion-ready.
  • Velocity & In Store: Drive product velocity through retail media, promotions, shopper marketing, and in-store activations including displays and sampling.
  • Digital Shelf & Cross Functional: Manage PDP content and digital shelf on major retailers; partner cross-functionally to align launches.

Job Description

Responsibilities

  • Own marketing execution for retail launches across accounts, SKUs, and brands
  • Drive product velocity through retail media, promotions, and shopper marketing
  • Manage PDP content and digital shelf across key retailers (Amazon, Walmart, Target, etc.)
  • Develop in-store marketing, displays, sampling, and promotional activations
  • Partner cross-functionally to ensure every launch is fully supported and conversion-ready

Requirements

  • 4+ years in CPG, retail marketing, or shopper marketing
  • Experience supporting major retail accounts (Target, Walmart, grocery, etc.)
  • Hands-on execution across PDPs, retail media, and in-store programs
  • Strong project management skills and ability to operate in a fast-paced, startup environment

Headcount Trend

Current headcount: ~3

Marketing Team

Marketing Team Size
1 (33% of company)
Marketing Roles Posted (Last 30 Days)
1