Regional Marketing Manager- Central Region

Dallas, TX (On-site)

$94K/yr – $159K/yrMid Level2+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive regional marketing and sales support for Comparion Insurance Agency, enabling agents to grow their book of business and supporting national campaigns at the regional level.

  • Must-have: 2+ years in Property & Casualty sales with supervisory experience
  • Standout: Regional leadership collaboration and cross-functional marketing execution

Job Description

Drive regional marketing and sales support initiatives to help agents grow their book of business for Comparion Insurance Agency.

  • The Regional Marketing Manager will be responsible for supporting the agency’s production goals through the execution of marketing and partnership initiatives to help agents build, grow and maintain their book of business.
  • Closely collaborates with the Regional General Manager and regional leadership team to employ marketing strategies to drive business results.
  • Leads sales support team to execute regional sales support strategy, including executing operational activities (ex: agent onboarding, telephony support) and marketing activities (ex: lead distribution, marketing materials) to enable agents to grow their book of business.
  • Oversee the sales support team in the management and execution of operational sales activities including agent onboarding, marketing material production, regional meeting coordination and support, digital sales tools utilization and management of referral sources and relationships.
  • Coach, develop and motivate associates in delivering on objectives.
  • Create and execute strategies to support the region by providing tools, resources, and communication to increase community marketing, digital presence and sales activity.
  • Enables national campaigns at the regional level and works to develop emerging marketing opportunities, sales collateral and advertising.
  • Support national marketing and affinity initiatives, including reviewing and approving submissions for the CAP program and regional referral programs.
  • Drive all technology-based marketing and sales support for the region, developing digital and social branding strategies.
  • Support regional lead generation activities, pilots, and initiatives through partnerships with stakeholders and effective utilization of tools and technology.
Comparion Insurance Agency logo

Comparion Insurance Agency

When it comes to insurance options, solutions and flexibility are key. Our agents have access to offerings from Liberty Mutual, but if that’s not the right fit they can also recommend other insurance companies.Comparion agents know the insurance world inside out and will expertly guide customers through the complex process of finding the right coverage.

Founded in 2022
Boston, Massachusetts, USA
1.8K employees (19 in marketing)

Traffic Signals

Monthly Visitors
36.8K
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
53.9%
Direct
37.6%
Referral
6.4%
Social
0.7%
Paid
1.1%

Headcount Trend

Current headcount: ~1.8K

Marketing Team

Marketing Team Size
15 (1% of company)