Regional Marketing Leader

USA (Hybrid)

$140K/yr – $180K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional growth strategy and marketing alignment for Gore’s B2B materials portfolio.

  • Own regional growth strategy, segmentation, and marketing prioritization
  • Must-have: 5+ years in commercial B2B marketing with end-market focus
  • Standout: Matrixed, cross-functional leadership across global marketing and sales

Job Description

Responsibilities

  • Regional and end market growth strategy activities including regional marketing strategy, defining segmentation, and identifying growth opportunities
  • Marketing brief ownership and prioritization, accountable for marketing briefs and prioritization
  • Value proposition and positioning translation
  • Campaign and content direction with strategic input, collaborating with marketing COE and ensuring alignment
  • Sales enablement and commercial alignment, partnering with regional sales leadership to align on marketing and supporting launch readiness
  • Budget stewardship and resource alignment
  • Cross-functional leadership in a highly matrixed environment across global maketing leadership, marketing COE, brand and product teams, and regional sales and commercial leadership

Requirements

  • Bachelor’s degree in Marketing, Business, or a related technical/engineering field
  • Minimum 5 years of commercial marketing experience, specifically in vertical marketing and/or end-market strategy within a B2B products or material science company
  • Proven track record in constructing commercial strategic growth plans and performing market segmentation for complex technical portfolios
  • Demonstrated ability to influence without authority and collaborate across a global, non-hierarchical organization
  • Ability to travel up to 30% for customer site visits, industry events, and local plant internal meetings

Preferred

  • MBA or graduate degree in a relevant field
  • Prior experience in Semiconductor and Test OR Automotive or Electronics end-market

Benefits

  • Medical, Dental and Vision benefits effective on Day 1 of employment!
  • We offer a comprehensive total rewards package, including competitive benefits.
  • Associate Stock Ownership Plan in each country as well as potential opportunities for “profit-sharing”
  • Learn more at gore.com/careers/benefits

W. L. Gore & Associates

3.3 Glassdoor

W. L. Gore & Associates is a global materials science company dedicated to transforming industries and improving lives. Since 1958, Gore has solved complex technical challenges in demanding environments – from outer space to the world’s highest peaks to the inner workings of the human body. With approximately 13,000 Associates and a strong, team-oriented culture, Gore generates annual revenues of $5 billion.GORE, Together, improving life and designs are trademarks of W. L. Gore & Associates.© 2024 W. L. Gore & Associates, Inc.All other trademarks are the property of their respective owners.

Founded in 1958
Newark, Delaware, USA
10K employees (555 in marketing)
51% recommend to a friend
29% CEO approval

Traffic Signals

Monthly Visitors
378.9K
Monthly Google Ads Budget
$23.7K
Traffic Source Mix
Search
46.7%
Direct
40.7%
Referral
8.4%
Social
2.9%
Paid
1.1%

Headcount Trend

Current headcount: ~10.2K

Marketing Team

Marketing Team Size
445 (4% of company)
Median Career Experience
23 years
Median Tenure
8.4 years