Regional Marketing Director at Horizon Services, LLC. | Newark, DE | $125K/yr – $175K/yr

Horizon Services, LLC.

Regional Marketing Director

Newark, DE (Remote)

$125K/yr – $175K/yrDirector/Executive7+ years expFull time

Posted 4 months ago

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Job Summary

Lead regional marketing strategy and program localization for Horizon's Northeast brands.

Own regional marketing plans, cross-functional alignment, and budget tracking.
Must-have: 7+ years in B2C/B2B branding with cross-channel experience.
Standout: Local market knowledge and ability to drive localizable tactics across teams.

Job Description

Responsibilities

Collaborate with Region Vice President, General Managers in the region and corporate marketing leads to best-leverage monthly marketing strategies in their region. This includes using in-house brand processand requirements to manage expectations, deliverables, budgets, timing for the successful completion of all projects.
Quarterly Go-To-Market Strategies by Location
Maintain an institutional knowledge of brand portfolio, seasonality, local competitors, service areas, and MSA.
Ensuresexecutions are strategically aligned with the overall objectives of their brand portfolio.
Collaborate with all internal departments and agency partners on critical project paths that deliver timely, effective results.
Develop and manage day-to-day tasks, including project briefs, creative briefs, work plans, timelines, estimates, proposalsand contact reports.
Monitor performance metrics for marketing activities to optimizeperformance at local brands.
Analyze, review and report on effectiveness of campaigns and budget to maximize results.
Advise onbrand/area-specific engagement opportunities to drive additional success for corporate marketing plans.
Break through the category clutter with brand building, advertising and engagement plans that deliver maximum impact.

Horizon Services, LLC.

Horizon Services is the premier heating, air conditioning, plumbing, drain cleaning and sewer services company in Delaware (New Castle County & Kent County), Pennsylvania (Delaware County, Chester County, Montgomery County & Bucks County), New Jersey (Gloucester County, Camden County, Burlington County, Mercer County, Somerset County, & Middlesex County) and Maryland (Cecil County, Baltimore County, Carroll County, Harford County, Montgomery County, & Howard County). Horizon provides a full-range of residential services including: heating and air conditioning repair, maintenance and tune-ups; comprehensive plumbing and drain cleaning services; and trench-less sewer line/water line inspection, repair and replacement. We also sell and install high-efficiency heating and cooling systems from leading manufacturers such as Lennox, Trane, Ruud, Rheem, York, Comfortmaker, Janitrol, American Standard, Carrier, Bryant and Bradford White.Horizon Services is the company to call in the Delaware Valley for on-time service, up-front pricing and a job done right and clean the first time...GUARANTEED. We're so confident you'll be pleased with our fast, friendly and professional services and equipment installations, you'll become a customer for life!Visit our website at HorizonServices.com© By Horizon Services, LLC. All Rights Reserved. DE License # PL0000726, HL0000299. Contractor Reg. # PA017876, PA057742. NJ HVACR Lic. # 19370, M-PL Lic. # 12323 – David Geiger. MD Master HVACR contractor Lic. # 47186, Master Plumber Lic. # 63739 – David Geiger.

Founded in 1987

Wilmington, Delaware, USA

462 employees (12 in marketing)

www.horizonservices.com