Regional Leader of Marketing - NYC

New York City, NY (On-site)

$135K/yr – $160K/yrSenior Level8+ years expFull time

Posted 9 days ago

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Job Description

Responsibilities

  • Recruits, hires, and trains exceptional Area Leaders of Marketing within their region
  • Manages a dynamic team of marketers, fostering collaborative and innovative team dynamics
  • Supports the individual development of all ALM’s within their region with continued training and development in identified growth areas
  • Acts as the regional level expert in marketing by working with the Regional Business Unit team to set regional-level goals and ensuring alignment and communication on all marketing-related initiatives
  • Develops and executes regional-level marketing plans annually, re-evaluating quarterly
  • Supports Area Leaders of Marketing with the development of restaurant and market-level marketing plans by brainstorming ideas, coaching on plan development, and reviewing and providing feedback on plans
  • Supports ALMs with the sponsorship process, including planning, negotiation, and partnership management, ensuring the approved sponsorship process is followed and maximized for the greatest benefit
  • Leads the sponsorship process for all high-profile sponsorships
  • Ensures all restaurants and markets have marketing support and acts as backup for any support gaps
  • Supports ALMs with on- and off-site market-level activities that support the brand and local community

Requirements

  • 8+ years of marketing experience; previous experience leading and directing a team preferred
  • Field marketing experience in a multi-unit restaurant or retail environment
  • Strong people management skills, with a proven record of leading, coaching, and developing a team
  • Knowledge and experience in planning and negotiating sponsorships, including establishing new relationships, negotiating contracts, managing relationships, implementing assets, and assessing impact
  • Detail-oriented, organized, and able to manage multiple priorities that may be constantly changing
  • Self-driven, flexible, and highly energetic with strong written and verbal communication skills
  • Able to work effectively and efficiently both independently and collaboratively
  • Microsoft proficient: Excel, PowerPoint, Outlook and Word
  • Able to travel up to 80% within the designated area and required to live within the assigned area
  • Able to work nonstandard hours, including nights and weekends, to support events and activities that support that promote the brand and restaurants within the market

Benefits

  • including a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave)

Marketing Team

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