Regional Channel Marketing Specialist

El Segundo, CA (On-site)

$70K/yr – $90K/yrMid Level3+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end to end retail and eCommerce marketing stack, coordinating brand fit with product content, SEO, and in store/offline experiences to lift visibility and conversions.

  • Retail Marketing Execution: Drive launches, promotions, and sell through with cross functional teams.
  • Merchandising and Digital Shelf: Manage content publishing, SEO, imagery, and shelf presence across retailers and marketplaces.
  • Measurement and Optimization: Oversee scorecards, analytics, and ROI reporting to steer retail strategy.

Job Description

Responsibilities

  • Execute integrated retail marketing programs across online and in-store channels.
  • Ensure retailer experiences align with brand, category, and commercial objectives.
  • Partner with Sales and Marketing teams to support launches, promotions, and sell-through initiatives.
  • Manage digital content publishing, optimization, and syndication across retailer, marketplace, and channels.
  • Optimize SEO, product content, imagery, and digital shelf presence to improve visibility and conversion.
  • Oversee retailer scorecards, content audits, ratings & reviews, and performance analytics to drive continuous improvement.
  • Execute merchandising strategies including displays, POP, signage, and fixture programs.
  • Partner with retailers, agencies, and vendors to deliver impactful in-store experiences.
  • Conduct retail audits and support localized packaging and retail asset development.
  • Support retail media programs to drive traffic, awareness, and conversion.

Requirements

  • 3+ years of experience in retail, shopper, digital, eCommerce, or channel marketing.
  • Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
  • Experience managing digital content and/or in-store merchandising programs.
  • Familiarity with major omni-channel retailers (Best Buy, Walmart, Target, Amazon, etc.).
  • Knowledge of content management, syndication, analytics, retail media, SEO, and digital shelf optimization.
  • Experience working with agencies, vendors, and retail partners.
  • Strong project management, communication, presentation, and collaboration skills.
  • Analytical, detail-oriented, and able to translate insights into action.
  • Self-starter with a proactive, solution-oriented mindset.
  • Ability to adapt to fast-changing retail environments and deliver results.

Preferred

  • Bachelor’s degree preferred
  • Consumer electronics or CPG experience preferred
  • Experience with merchandising displays, retail activations, and shopper marketing preferred

Benefits

  • medical, financial, and/or other benefits.
  • We maintain a drug-free workplace.
Belkin logo

Belkin

3.9 Glassdoor

At Belkin, we believe that today can be extraordinary. Our products exist at the intersection of people and technology. Our human-centric designs empower individuals to get more out of their daily life. From our humble beginnings in Southern California to a diverse, global country in more than 50 countries, our focus is harnessing technology and design to improve the lives of people around the world. Today, our team consists of more than 1,200 employees across 23 countries. While our main office stays true to our Southern California roots, you’ll find Belkin offices around the world. We’re proud to be a global village, connecting our employees in environments that champion inclusivity, diversity, innovation and connectivity. People are at the center of everything we do and you can be part of our mission to help others Be Ready For Today. Our extensive range of products deliver power, protection, connectivity, audio and home automation solutions across the following divisions:BoostCharge by BelkinSoundForm by BelkinScreenForce by BelkinConnect by BelkinStage by Belkin From the humble beginnings of a garage in 1980s Southern California to a global technology company, our ethos has always been about connection and we remain forever inspired by progressing people and the planet we all share.

Founded in 1983
El Segundo, California, USA
1.4K employees (150 in marketing)
74% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
1M
Monthly Google Ads Budget
$6.8K
Traffic Source Mix
Search
34.4%
Direct
21.7%
Referral
3%
Social
1.3%
Paid
0.7%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
119 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 24 years ago

Funding History

  • Jun 2002
    Private Equity

Recent News