Responsibilities

• Develop and execute the strategic planning of recruitment marketing campaigns and provide recommendations, as well as maintain knowledge of candidate motivations and develop creative recruitment approaches to attract and retain applicants;
• Create, implement and manage targeted recruitment marketing strategies for specific roles and locations that incorporate a variety of channels for targeting active and passive candidates;
• Develop project plans, timelines, stakeholder communication plans, and success metrics for talent acquisition initiatives and campaigns;
• Build and maintain trusted relationships with client leadership, hiring managers, recruitment teams, and regional stakeholders across multiple geographies, and act as a strategic consultant to client and delivery teams by providing guidance on talent acquisition strategies, employer branding, and recruitment marketing approaches.
• Partner with Client's operational hiring managers, mid to executive level, and facilitate discussions to drive alignment among cross-functional teams with diverse business priorities;
• Work with the Clients and operational teams to establish ROI metrics and benchmarks per campaign and create tailored market reports that assess a variety of data points such as talent supply and demand, competitor analysis and market demographics;
• Present recruitment marketing recommendations, proposals, and strategic insights to senior-level client and internal leadership stakeholders;
• Partner with clients, delivery and operational teams to establish recruiting metrics, benchmarks, and performance indicators along with reporting cadence;
• Project a professional image both internally and externally; participate in internal and external meetings on camera as part of virtual/remote global team.

Requirements

• Bachelor's degree in sales, marketing, communications, business administration or a related field, or equivalent work experience.
• Minimum of 4+ years previous experience.
• Expertise in digital advertising, market research & analysis, social media and recruitment marketing techniques.
• Demonstrated experience leading strategic projects and managing multiple initiatives simultaneously.
• Strong analytical capabilities with the ability to translate data into actionable business recommendations.
• Strong stakeholder management and communication skills with experience partnering with senior leaders and cross-functional teams.
• Bachelor's degree in Marketing, Advertising, Communications, Business Administration, Digital Media, or equivalent working experience.

Preferred

• Certifications in Google Ads, Meta Blueprint, Google Analytics, or related digital advertising platforms - Preferred.
• Experience utilizing CRM, ATS, and talent intelligence platforms (Avature preferred).
• Knowledge of international recruiting practices, labor market trends, and cross-cultural stakeholder engagement.