Public Relations Strategist - West Coast

Los Angeles, CA (Hybrid)

$90K/yr – $110K/yrMid Level8+ years expFull time

Posted 7 days ago

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Job Summary

Own and drive the West Coast public relations program, leading media relations and thought leadership, coordinating with marketing for events and awards, and reporting on PR impact across regional studios.

  • Lead media relations and thought leadership initiatives
  • Collaborate with marketing on conferences, speaking engagements, and awards
  • Build and maintain local media relationships and report PR metrics

Job Description

Responsibilities

  • Develop and execute media relations strategies to secure coverage in regional and top-tier publications.
  • Drive thought leadership campaigns that position the firm as an industry innovator across the sector(s).
  • Meet regularly with studio leaders in the respective region to ensure support of industry events, social media, and external engagement.
  • Partner with the marketing team to support conferences, speaking engagements, and award submissions.
  • Maintain and grow relationships with local media contacts and industry influencers.
  • Attend and represent the firm at industry events to strengthen visibility and networking opportunities.
  • Monitor PR performance metrics and provide regular reporting to leadership.

Requirements

  • Bachelor’s degree in Communications, Public Relations, Journalism, or related field.
  • 8+ years of experience in PR, preferably in architecture, design, or professional services.
  • Proven success in media relations and thought leadership initiatives.
  • Strong writing, editing, and verbal communication skills.
  • Ability to manage multiple projects and deadlines effectively.

Preferred

  • Established relationships with West Coast media outlets and industry organizations across design, architecture, and real estate.
  • Experience supporting industry conferences and award programs.
  • Strategic thinker with a creative approach to storytelling and brand positioning.

Benefits

  • Comprehensive medical, dental and vision coverage
  • 401k Options
  • PTO
  • Company Paid Holidays
  • Life Insurance
  • Pre-tax commuter benefits
  • Professional Development
  • Competitive salary
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Perkins Eastman

3.5 Glassdoor

Perkins Eastman is a global design practice founded on the belief that design has the power to enhance people’s lives and safeguard the environment. With 1,000 professionals across twenty-six multidisciplinary studios worldwide, our Human by Design philosophy places people at the center of every solution. This approach has guided the firm for forty-five years and produced sustainable environments that respond to complex needs. Transforming challenges into opportunities, we connect people with their surroundings and each other—creating meaningful places that uplift clients and communities.

Founded in 1981
New York, New York, USA
1.1K employees (419 in marketing)
64% recommend to a friend
71% CEO approval

Traffic Signals

Monthly Visitors
28K
Traffic Source Mix
Search
39.3%
Direct
22.7%
Referral
3.4%
Social
0.7%
Paid
0.5%

Headcount Trend

Current headcount: ~1.1K

Marketing Team

Marketing Team Size
34 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

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