Responsibilities

• Organize and implement media relations and public relations functions in a fast-paced environment.
• Develop PR strategies and campaigns that align with brand objectives, goals and audience
• Write press releases, media alerts, radio scripts, and copy for print, on-line content.
• Proofread marketing materials and information.
• Draft website copy and content, maintain current press kit.
• Draft pitch letters and targeted communications to niche audiences and media outlets.
• Interface with PR agency partners, offer direction, brand guidance and creative suggestions to increase publicity to key audience and markets.
• Facilitate all onsite news media logistics with internal departments including Executive Management, Security, Casino Operations, Gaming Commission, Public Space and other internal departments.
• Provide PR support for on-property filming, media broadcasts and photoshoots across all shifts.
• Vet media solicitation calls. Follow up with media agency for recommendations.

Requirements

• Bachelor’s degree in Public Relations, Communications, Marketing or Journalism required, or the equivalent combination of education and experience
• 2-5 year’s experience in a PR agency or PR corporate environment, with proven success in securing media opportunities
• Proficient knowledge of Microsoft Office, Excel, Word, Power Point, and other organizational systems
• Understanding of the media relations landscape
• Experience in writing press releases, stories, and other relevant content for external communications
• Experience in pitching stories to reporters, samples of published clips, etc.
• Excellent written and verbal communication skills with a keen eye for detail
• Strong media relations and networking abilities
• Ability to handle high-pressure situations and manage crises effectively
• Experience in event planning and execution

Preferred

• Spanish speaker preferred.

Benefits

• Medical, Dental, Vision & Life Insurances, 401K, Paid time off, Annual Bonus Opportunity & much more!
• Please visit www.gotoworkhappy.com/benefits to see our full list of benefits!