Responsibilities

• Assist in executing PR plans and activations that support Bandai Namco’s products, working on video games from the company’s diverse portfolio of owned IP, globally beloved anime franchises, and blockbuster titles from partner developers.
• Support the writing and editing of press materials, including product messaging, press releases, media alerts, and pitches.
• Support planning and coordination of physical PR activations including press tours, bespoke press events, and PR presence at major trade shows.
• Interact and develop relationships with press to foster positive engagement with Bandai Namco’s products.
• Work closely with internal and agency PR teams as well as cross-functional teams in publishing to help coordinate PR needs (interviews, assets, event preparation).
• Aid in monitoring and reporting on PR campaign KPIs and develop proficiency with PR tools to produce regular performance reports as required by the team and company stakeholders.
• Be an effective ambassador for Bandai Namco Entertainment in and outside of the company, which includes effectively speaking and presenting to large groups.
• Perform other duties as assigned.