Responsibilities

• Develops and executes comprehensive public relations strategies that elevate Teachers brand, strengthen its reputation, and support organizational priorities.
• Builds and maintains strong relationships with local, trade, and national media; proactively secure earned media coverage; and serves as the primary point of contact for media inquiries and interview coordination.
• Drafts high-quality communications materials, including press releases, media advisories, executive messaging, talking points, award submissions, and issues management communications, ensuring all materials align with the credit union’s voice and strategic objectives.
• Collaborates with executive leadership and business units to identify newsworthy stories, promote key initiatives, support product launches, and communicate organizational milestones and community impact.
• Monitors media coverage, industry trends, and emerging issues to identify opportunities, assess reputational risk, and recommend communications strategies.
• Supports crisis and issues management planning by developing communications strategies and messaging that protect and strengthen the Teachers brand.
• Tracks and reports on public relations performance, media coverage, and earned media results to measure effectiveness and inform future strategies
• Serves as the primary liaison with the Credit Union's public relations agency, providing strategic direction, managing day-to-day activities, evaluating performance, and ensuring agency initiatives align with organizational priorities, communications objectives, & brand standards.
• Performs other duties as assigned

Requirements

• Bachelor's degree or a minimum of eight years Public Relations, Corporate Communications, or directly related experience required.
• Minimum five years of progressive Public Relations experience required.
• Experience in the Financial Industry preferred.
• Exceptional written, verbal, and presentation communication skills.
• Strong media relations and storytelling capabilities.
• Strong project management and organizational skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Proficiency with media monitoring, social media, and communications platforms.
• Strong interpersonal skills with the ability to influence and collaborate across all levels of the organization.

Benefits

• This position is eligible for our annual discretionary bonus program. Some positions within the credit union also qualify for quarterly performance incentives.
• Paid time off for vacation, personal days, and holidays
• 401(k) company contribution
• Teachers pays 100% of Dental & Vision premium
• Tuition reimbursement is offered to full-time employees
• Exclusive employee discount of 0.96% APR on credit card loans and a 1.00% APR on all other loans through Teachers