Public Relations Manager at Roadway Moving | New York, USA | $90K/yr – $100K/yr

Roadway Moving

Public Relations Manager

New York, USA (Hybrid)

$90K/yr – $100K/yrManager5+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive the national earned media strategy to boost credibility, authority, and founder-driven positioning for a growth-focused moving and relocation brand.

Own national placements, executive interviews, and founder story development
Must-have: 5–8 years in PR with proven national media results
Standout: Use AI tools for pitching, tracking, and authority signals

Job Description

Responsibilities

Develop and execute a national earned media strategy focused on credibility and authority
Build and maintain relationships with tier-1 outlets (NYT, WSJ, Forbes, Bloomberg, CNBC, etc.)
Secure executive interviews, expert commentary, and feature placements tied to housing, relocation, and entrepreneurship
Create compelling founder narratives aligned with company growth and premium positioning
Build and manage an annual earned calendar aligned to peak season and expansion markets
Track and report on impact metrics beyond impressions (branded search lift, inquiries, referral signals)
Secure AI-indexable coverage that strengthens citation visibility in AI search platforms
Support CEO visibility through curated speaking opportunities and coordinated media coverage
Develop strategic celebrity or cultural collaborations that drive earned amplification
Establish local authority in expansion markets through regional media and business journal placements

Requirements

5–8 years of PR, communications, or earned media experience
Proven track record securing national media placements
Strong media relationships across business, real estate, luxury, or lifestyle verticals
Exceptional writing and storytelling skills
Demonstrated experience leveraging AI tools (e.g., ChatGPT, media intelligence platforms, AI search monitoring tools) to enhance pitching strategy, coverage tracking, and authority-building initiatives.
Experience tying PR performance to business outcomes
Understanding of search evolution, AI discovery, and authority signals
Strategic thinker with strong execution capability
Comfortable operating in a fast-moving, growth-stage environment
Preferred background in real estate, luxury services, founder-led brands, or high-growth companies

Roadway Moving

4.3 Glassdoor

Roadway Moving focuses on delivering a stress-free moving experience for our customers. As a national leader in moving and storage services, with multiple locations in New York City, South Florida, California and more, our highly trained and experienced movers, logistics staff, and support teams work tirelessly to ensure that moving day, no matter the size of the move, is a seamless and happy event. We want our customers to enjoy moving – not to be stressed about it.Our impressive on-time rate (99.3%), low claims rate (1.5%), advanced inventory scanning technology, and high-quality white glove service positively positions Roadway Moving as a market leader poised to overtake the competitive moving industry.Our customer-centric approach to moving has developed deep and meaningful relationships with our clients, many of whom are repeat customers throughout the years. This approach to client services translates across all our operations: local, long distance, international, commercial, and storage.What sets Roadway Moving apart from other packers and movers is our obsession with service. Our white glove moving service delivers a state-of-the-art moving experience that includes full packing/unpacking, TV mounting/dismounting, custom wood crating from our own carpentry team, furniture assembly/disassembly, along with box and material delivery. And when you need that art, antique, or wine collection moved, Roadway Moving’s team of white glove trained professionals will ensure that your most sensitive items arrive in perfect condition. Our goal is to disrupt the moving industry that has a reputation for delivering unhappy, stressful experiences on moving day. In a crowded industry, Roadway Moving delivers a stress-free, nicer way to move.

Founded in 2008

Bronx, New York, USA

155 employees (5 in marketing)

www.roadwaymoving.com

83% recommend to a friend

83% CEO approval