Responsibilities

• Develop and execute a comprehensive PR strategy aligned with company growth goals.
• Position the company as a market leader in luxury residential staging and interior styling.
• Craft key messaging that aligns with brand voice, values, and aesthetic positioning.
• Identify award submissions, speaking opportunities, and industry recognitions.
• Cultivate and maintain relationships with editors, journalists, producers, and influencers in: Luxury real estate publications Interior design magazines Lifestyle and business media
• Pitch projects, design trends, company milestones, and executive thought leadership.
• Secure placements in print, digital, and broadcast media.
• Coordinate press previews, media events, and showroom walkthroughs.
• Collaborate with Design and Sales teams to identify media-worthy staging projects.
• Develop compelling press kits, media decks, and story angles for high-profile properties.
• Coordinate professional photography and ensure assets meet editorial standards.
• Track and archive all media placements.
• Position CEO and leadership team as industry experts.
• Secure podcast interviews, panel invitations, speaking engagements, and features.
• Draft quotes, bylines, op-eds, and contributed articles.
• Support PR initiatives around launches, gallery openings, industry events, and private previews.
• Develop partnerships with luxury brands, developers, and real estate brokers.|Coordinate guest lists and media invitations for exclusive events? (Note: merged to maintain clarity)

Requirements

• 5–8+ years of PR experience, preferably within:
• - Luxury real estate
• - Interior design
• - Architecture
• - High-end lifestyle brands
• Strong NYC media relationships (Architectural Digest, Elle Decor, NY Post Real Estate, The Real Deal, Mansion Global, etc.)
• Exceptional written and verbal communication skills.
• Experience managing press events and media outreach campaigns.
• Strong understanding of luxury brand positioning.
• Highly organized with the ability to manage multiple timelines and launches.
• Bachelor’s degree in Communications, Public Relations, Marketing, or related field.