Responsibilities

• Serve as an experienced, day-to-day liaison for assigned clients, proactively addressing their needs, initiatives, and opportunities for growth.
• Proactively pursue and cultivate strong relationships with media contacts, including senior editors, producers, and influencers, on behalf of assigned clients and the agency.
• Produce polished and publication-ready written materials, including press releases, pitches, and thought leadership content.
• Organize and oversee desksides, interviews, press/influencer trips, and media activations; attend as required to ensure success.
• Provide a confident and informed presence during client calls, offering strategic direction and actionable recommendations.
• Pitch story ideas to traditional and online media outlets, follow up on editorial opportunities, and consistently research emerging media trends and platforms.
• Initiate and lead brainstorming sessions, fostering team creativity to deliver innovative solutions for clients.
• Develop and execute strategic partnerships and promotions that align with client goals.
• Oversee reporting, ensure accurate goal management, and track KPIs to demonstrate the impact of campaigns.
• Provide meaningful and knowledgeable counsel to junior team members, actively mentoring their development and career growth.

Requirements

• Bachelor’s degree (BA/BS) from a four-year accredited university.
• Minimum of 5-6 years of public relations agency, with proven success in client management and media relations.
• Established relationships with key media contacts across print, digital, and broadcast platforms, particularly senior editors and producers.
• Demonstrated expertise in media pitching and placement, with the ability to craft compelling narratives that resonate with diverse audiences.
• Proven track record of exceptional time management, organizational skills, and the ability to prioritize and multitask in a fast-paced environment.
• Exceptional interpersonal skills, with the ability to foster client trust, build strong relationships with internal and external stakeholders, and resolve challenges effectively.
• Strong problem-solving abilities, critical thinking, and strategic vision to drive client success.
• A passion for travel, culture, and storytelling, coupled with an inquisitive mind and excellent communication skills.
• Enjoys mentoring and collaborating with team members, fostering a positive and productive team environment.
• Proficiency in leveraging digital tools, analytics platforms, and PR software to amplify efforts and measure campaign effectiveness.

Preferred

• Experience leading cross-functional teams to deliver integrated campaigns that blend PR, social media, and digital marketing strategies.
• Familiarity with crisis communications, reputation management, and navigating complex client challenges.
• A forward-thinking mindset with the ability to identify and pitch new opportunities for clients and the agency.
• Creative and proactive approach to securing coverage, utilizing both traditional and non-traditional PR tactics.

Benefits

• Medical, Dental + Vision
• 20 Days Annual PTO + 13 Holidays + 2 Summer Fridays
• 401k + Profit Sharing
• Supportive and collaborative team culture