Programmatic Trader

New York, USA (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 3 months ago

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Job Summary

Lead end-to-end programmatic trading for a performance agency, aligning DSP campaigns with client KPIs and mentoring the trading team.

  • Own programmatic campaigns across DSPs, including setup, QA, launch, pacing, and optimization.
  • Must-have: 2-4+ years hands-on programmatic trading in an agency or performance setting.
  • Standout: Mentoring the Programmatic Traders and driving process improvements.

Job Description

Lead end-to-end programmatic trading for a performance agency, aligning DSP campaigns with client KPIs and mentoring the trading team.

  • Own programmatic campaigns across DSPs, including setup, QA, launch, pacing, and optimization.
  • Develop channel strategies aligned with client KPIs (performance, acquisition, awareness, etc.).
  • Translate media briefs into tactical programmatic plans including inventory selection, audience strategy, bidding approach, and testing roadmap
  • Use advanced knowledge of all partner DSPs to monitor, and pro-actively optimize DSP campaigns to achieve various client KPIs across digital formats
  • Conduct audience, creative, bid, and supply-path optimizations
  • Leverage data signals to identify scale opportunities and efficiency gains
  • Build structured testing frameworks to drive incremental performance
  • Effective communication of any campaign issues to team manager and leadership
  • Partner with Client Services to translate performance insights into client-facing narratives
  • Collaborate with Tech to ensure proper tracking, tagging, and measurement integrity

Requirements

  • 2-4+ years of hands-on programmatic trading experience in an agency or performance-driven environment
  • Deep expertise in at least two major DSPs (Cadent or DV360 preferred)
  • Strong understanding of attribution models, conversion tracking, and measurement methodologies
  • Experience managing mid-to-large scale budgets ($250K+ monthly preferred)
  • Proven ability to optimize toward performance KPIs
  • Strong analytical skills with proficiency in Excel/Google Sheets (pivot tables, data manipulation)
  • Experience working with cross-functional teams in a fast-paced environment
  • Excellent communication skills — able to articulate performance insights clearly

Preferred

  • Experience with CTV, Display, retargeting, advanced audiences, and retail is a plus
  • Familiarity with GA4, CM360, or other measurement platforms
  • Exposure to supply path optimization (SPO) strategies
  • Experience mentoring or leading junior team members
BMG360 logo

BMG360

BMG360 is a team of performance marketing and lead generation experts. For over 20 years we’ve been delivering proven, scalable results. Here’s how: Our holistic, 360° approach gives us a full view of the media landscape, connecting every channel to drive engagement at every funnel stage. Performance technology and historical data give us an edge to test, pivot, and optimize in real time. That means faster decisions, smarter media placements, and creative that performs. Our clients partner with us for performance marketing that delivers growth speed and results at scale. And as an employee of BMG360, you'll interact with peers across every area of the business, supporting and learning from one another. You'll help grow our client’s businesses while growing BMG360 and your own career.

Founded in 2003
Shelton, Connecticut, US
169 employees (63 in marketing)

Traffic Signals

Monthly Visitors
8K
Traffic Source Mix
Search
33.5%
Direct
50.1%
Referral
7.4%
Social
7.5%
Paid
1.3%

Headcount Trend

Current headcount: ~167

Marketing Team

Marketing Team Size
55 (33% of company)
Median Career Experience
12.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 6 years ago

Funding History

  • Mar 2020
    Private Equity