Responsibilities

• Execute campaign setup and trafficking across ad platforms, ensuring accuracy and timeliness
• Perform QA on all campaigns, including tags, creatives, pixels, and audience parameters prior to launch
• Monitor campaign pacing and delivery daily; identify and resolve issues such as under-delivery, discrepancies, and tagging errors
• Implement and validate tracking (pixels, tags, conversion events) to support accurate measurement
• Activate and manage audience segments using Citi first-party data and onboarding platforms
• Manage campaign changes, optimizations, and updates in-flight based on performance and client needs
• Track inventory availability and ensure campaigns are aligned to available supply
• Troubleshoot technical issues across platforms (ad servers, DSPs, data platforms) in real time
• Partner closely with Sales, Planning, and Product teams to ensure campaigns are executed to spec
• Contribute to documentation of trafficking workflows, QA checklists, and operational best practices

Requirements

• 5-8 years of experience in branding, marketing or analytics
• 4–6 years of hands-on experience in Ad Operations, Campaign Management, or Programmatic Media
• Experience working within a publisher, ad network, or commerce media environment is highly preferred
• Experience delivering flawless campaign launches with accurate setup and trafficking
• Experience consistently managing QA processes minimizing errors and rework
• Experience with reliable pacing and delivery aligned to campaign goals
• Experience providing clear, timely campaign reporting and issue resolutions
• Experience documenting operational playbooks and trafficking standards
• Bachelor's degree or university degree or equivalent experience (Highly preferred bachelor’s degree in Business, Marketing, or related field)Strong hands-on experience with ad tech platforms (e.g., Google Ad Manager, DV360, or similar)
• Proven expertise in campaign trafficking, including tag setup, pixel implementation, and QA
• Familiarity with audience/data platforms (e.g., LiveRamp, CDPs, clean rooms)
• Working knowledge of campaign measurement, tracking, and media KPIs
• Experience managing both onsite (owned & operated) and offsite (programmatic, social) campaigns
• Detail-oriented with strong troubleshooting and problem-solving skills
• Ability to manage multiple campaigns simultaneously in a fast-paced environment
• Comfort operating at a tactical level while adapting to evolving tools and processes

Preferred

• Experience working within a publisher, ad network, or commerce media environment is highly preferred

Benefits

• medical, dental & vision coverage
• 401(k)
• life, accident, and disability insurance
• wellness programs
• paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays