Programmatic Campaign Manager

Phoenix, AZ (On-site)

$70K/yr – $85K/yrMid Level2+ years expFull time

Posted 3 days ago

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Job Summary

Own end-to-end digital campaign management for clients, from strategy and trafficking to optimization and reporting, while coordinating with Sales Planning and delivering data-driven insights.

  • Lead strategy and performance optimization initiatives across client campaigns.
  • Collaborate with Sales Planning and provide reporting data for client recaps and future campaigns.

Job Description

Responsibilities

  • Strategize, execute, and manage a variety of client campaigns including trafficking, in-flight optimization and post campaign analysis.
  • Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
  • Develop campaign strategies to support and achieve the client’s business objectives
  • Utilize The Trade Desk and Google Ad Manager to prepare reports and communicate campaign performance to clients.
  • Collaborate with Sales Planning to develop campaign strategies and budgets that meet client goals and objectives.
  • Provide the Account Management team campaign reporting data for client recap decks as well as campaign strategy recommendations for future campaigns.
  • Work with sales teams to validate insertions orders, follow up on missing assets, report on campaign delivery, optimizations, and billing.

Requirements

  • BA degree in marketing, business or equivalent work experience
  • At least 1-2 years of work experience in digital campaign management or related fields
  • English Fluency Required

Preferred

  • Trade Desk Certification a plus
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Adwake

Adwake is a tech-enabled services company powered by Entravision Communication Corporation (NYSE: EVC).At Adwake, we place cutting-edge technology and quality service at the heart of our approach to effectively find, connect and engage with your ideal customer across every screen. When you grow, we grow.

Barcelona, Catalonia, ESP
99 employees (25 in marketing)

Traffic Signals

Monthly Visitors
4.6K
Traffic Source Mix
Search
47.2%
Direct
33.9%
Referral
12.3%
Social
4.6%
Paid
1.2%

Headcount Trend

Current headcount: ~99

Marketing Team

Marketing Team Size
18 (18% of company)
Marketing Roles Posted (Last 30 Days)
3