Programmatic Buyer

Los Angeles, CA (Hybrid)

$70K/yr – $75K/yrMid Level3+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end programmatic media buying and optimization across DV360 and The Trade Desk to hit KPI-driven goals.

  • Own end-to-end activation across display, video, CTV, YouTube, and audio
  • Must-have: 1–3+ years of hands-on programmatic buying with DV360 and/or The Trade Desk
  • Standout: Cross-functional collaboration with Planning, Analytics, and Ad Operations to optimize performance

Job Description

Responsibilities

  • Build, launch, and QA programmatic campaigns within DV360 and The Trade Desk
  • Execute across display, video, CTV, audio, and YouTube environments
  • Implement PMP, preferred deal (PD), and programmatic guaranteed (PG) activations
  • Ensure proper tracking, taxonomy, and campaign setup best practices
  • Manage daily pacing and budget allocations to ensure delivery against plan
  • Monitor campaign performance and proactively optimize toward KPIs
  • Apply bid adjustments, audience refinements, frequency caps, inventory optimizations, and creative testing
  • Identify underperforming segments and recommend data-driven improvements
  • Support A/B testing initiatives and audience expansion strategies
  • Activate and manage first- and third-party audience segments (e.g., Acxiom, Experian, LiveRamp)

Requirements

  • 1–3+ years of hands-on performance/programmatic buying experience
  • Working knowledge of DV360 and/or The Trade Desk (experience in DV360 required, all preferred)
  • Familiarity with PMP and deal-based buying
  • Strong analytical mindset and comfort working with performance data
  • Detail-oriented with strong organizational and time management skills
  • Ability to manage multiple campaigns simultaneously
  • Strong communication skills and willingness to learn

Benefits

  • Deutsch offers top of the line benefits, 401K, unlimited PTO and more.
Deutsch logo

Deutsch

Deutsch is a data-inspired, culturally shaped, creative studio based in Los Angeles, California. With Hollywood's creative legacy as a backdrop and the ingenuity of Silicon Beach serving as daily inspiration, we take an integrated approach that leverages our expertise in advertising, brand strategy, business intelligence, design, media, production, music, and technology. Steelhead, our in-house production company, is the largest agency-owned production facility in the country. Deutsch is proud to work with some of the world's most renowned global brands, including Taco Bell, Walmart, Dr Pepper, Nintendo, Adobe, Verizon, Snapple, PetSmart, Behr, Opendoor, NerdWallet, and more. Deutsch was named ADWEEK's 2024 U.S. Agency of the Year and one of Fast Company's Most Innovative Companies of 2024.

Founded in 1969
Los Angeles, California, USA
409 employees (216 in marketing)

Traffic Signals

Monthly Visitors
14.2K
Traffic Source Mix
Search
31.3%
Direct
47.5%
Referral
11.9%
Social
7.6%
Paid
1.3%

Headcount Trend

Current headcount: ~393

Marketing Team

Marketing Team Size
115 (28% of company)
Median Career Experience
11 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
1

Recent News