Responsibilities

• Maintain worldwide market expertise and relative Structural Heart technologies, including in-depth knowledge of US competitor products and strategies, market trends and dynamics, market/franchise critical success factors, and customer needs.
• Develop and create best in market product messaging and collaborate with global marketing and field team to market test messaging feasibility.
• Develop strategies to address product performance issues.
• Develop and update annual marketing plans/strategies including market analysis, customer segmentation and targeting, product positioning, competitive assessments, and SWOT or other situation assessment.
• Create and develop US specific strategies for new product launches.
• Support launch readiness by developing product inventory timing, marketing programs, and working with communications manager to develop promotional collateral.
• Take a leadership role on project teams to work closely with the project manager to drive accountability and team achievement of goals and milestones.
• Manage creative agencies to plan, develop, and execute new US materials.
• Partner with regulatory colleagues in the review and negotiation of materials to ensure competitiveness, accuracy, and compliance.
• Develop plan & update US forecasts and justification for respective product lines worldwide and present to BU senior management.

Requirements

• Bachelors’ Degree with 4+ years related experience, with at least one year of experience in marketing or product management. MBA with 1-3 years of related experience also considered.
• Substantial financial skills, market analysis and advanced communication skills.
• Looking for a self-starter, proactive by nature, interested in breaking the status quo, and innately curious.
• Strong story telling skills to captivate and influence audiences.
• Knowledge/ability to develop and execute a "new" product launch.
• Requires strong analytical skills as well as written and oral communication skills.
• Must be able to understand technical and scientific information. Must be willing to understand and comply with Regulatory requirements.
• Must be able to influence and motivate individuals from sales, marketing, and other functional areas to drive product sales.
• Must be able to complete multiple projects simultaneously with tight deadlines.
• Ability to travel 30-40% of the time

Preferred

Benefits

• Career development with an international company where you can grow the career you dream of.
• Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
• An excellent retirement savings plan with a high employer contribution
• Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
• A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.