Product Marketing Manager (Technical) at TrustLayer | Tampa, FL

TrustLayer

Product Marketing Manager (Technical)

Tampa, FL (Hybrid)

Salary Not AvailableMid Level4+ years expSalaried Ft

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own go-to-market for a growing product portfolio: define positioning, messaging, and launches, then measure impact across activation, expansion, and win rate by segment.

Launch & Positioning: Define and execute messaging for multiple 2026 product launches and align with product pricing, packaging, and naming.
Enablement & Tools: Build battle cards, scripts, ROI calculators, objection handlers, and interactive tools using Claude Code.
Measurement & Collaboration: Define the metrics that matter (activation, expansion, win rate by segment), report weekly, and partner with product on pricing and packaging.
Launch Orchestration: Drive end-to-end launches including webinars, content, PR, paid, and partner programs.

Job Description

Own go-to-market for a growing product portfolio: define positioning, messaging, and launches, then measure impact across activation, expansion, and win rate by segment.

Launch & Positioning: Define and execute messaging for multiple 2026 product launches and align with product pricing, packaging, and naming.
Enablement & Tools: Build battle cards, scripts, ROI calculators, objection handlers, and interactive tools using Claude Code.
Measurement & Collaboration: Define the metrics that matter (activation, expansion, win rate by segment), report weekly, and partner with product on pricing and packaging.
Launch Orchestration: Drive end-to-end launches including webinars, content, PR, paid, and partner programs.

TrustLayer

3.6 Glassdoor

TrustLayer is a collaborative risk management platform that helps reduce friction between businesses. We automate the verification of insurance, licenses, and compliance documents that you receive from your business partners (vendors, subcontractors, suppliers, borrowers, tenants,...), building trust between you and all of your counter parties.

Founded in 2018

San Francisco, California, USA

48 employees (3 in marketing)

trustlayer.io

62% recommend to a friend

56% CEO approval