Responsibilities

• Lead GTM planning and execution for new product launches, aligned with global HQ
• Manage lifecycle strategy for existing solutions with a focus on growth and repositioning
• Drive value propositions, storytelling, and content development in partnership with MARCOM
• Conduct competitive and market research to inform positioning and strategic focus
• Serve as cross-functional team lead across Sales, Clinical, Education, Customer Success, and Regulatory
• Own development of commercial assets, pricing strategy, and promotional tactics
• Engage with the field (up to 10% travel) to gather insights and champion customer-centric execution
• Support sales with tools, enablement materials, and ongoing product training

Requirements

• 2–5 years of product marketing or commercial strategy experience; medtech or SaaS experience a plus
• Experience launching excellence and driving strategic GTM initiatives
• Experience comprehending and translating technical solutions into compelling market-facing narratives
• Experience with PowerPoint, Excel, and basic design skills

Preferred

• High degree of ownership, structure, and follow-through in a fast-paced environment
• Exceptional collaboration, communication, and leadership skills
• Experience in Adobe/InDesign
• Experience in dental or medical industries

Benefits

• Very Competitive total compensation plans (some positions include discretionary bonus, or Performance Share Units).
• A 401(K) plan to help you plan for your future with an employer match
• Great health, dental and vision insurance packages to fit your needs to ensure you’re happy and healthy. Straumann contributes a healthy portion towards employees’ premium.
• Generous PTO allowance - plenty of time to recharge those batteries!