Responsibilities

• Develop compelling, differentiated positioning and messaging that clearly communicates the value of the Boomi Enterprise Platform to Boomi's OEM customer and partner ecosystem
• Develop creative and innovative ways to significantly improve product marketing effectiveness through development of agentic AI companion processes
• Produce high-quality customer-facing assets, including presentations, datasheets, case studies, videos, and demos, to effectively communicate the value of our solutions to potential buyers
• Collaborate with product management to drive OEM product launches and support sales enablement
• Conduct competitive analysis to identify opportunities for growth and differentiation
• Act as the voice of the buyer to help influence roadmap decisions
• Present at customer-facing physical events and webinars as a subject matter expert

Requirements

• Bachelor's degree in marketing, communications, or other related programs
• 6+ years of product or solution marketing experience in enterprise software, with a strong preference for candidates who have worked for an iPaaS vendor or have OEM product marketing experience
• Strong technical aptitude and excellent communication skills, with the ability to articulate complex technical details in a clear, concise manner
• Proven analytical skills with experience in market research, competitive analysis, and marketing performance metrics
• Ability to work collaboratively across teams, including product management, business development, sales, and customer success