Responsibilities

• Serve as the key technical resource for the marketing team with a thorough understanding of the full Biamp product line
• Develop product positioning and messaging that differentiates Biamp products in the market in collaboration with the overall marketing team
• Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of the products
• Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan
• Market intelligence – be the expert on the buyers, how they buy and their buying criteria; be the expert on the competition and how to crush them
• Demand generation – develop the strategy and manage the marketing programs that drive demand for Biamp products with end users, influencers, and channel partners
• Channel marketing – be the voice of the channel and continually develop innovative channel engagement and communication programs to increase Biamp mindshare and sales

Requirements

• 5+ years of software and hardware product marketing experience with at least 2 years’ experience in a field-facing role, preferably in the AV Industry
• Bachelor’s in business or marketing or equivalent experience
• Excellent written and oral communication and presentation skills
• Excellent people and management skills; must be able to interact with staff, colleagues and cross-functional teams, and third parties
• Experience working with dealer/wholesaler, sales/distribution channels both global and domestic
• Experience in professional AV industry highly desirable
• Experience with Unified Communications highly desirable
• Excellent analytical and organizational skills

Preferred

• Experience in professional AV industry highly desirable
• Experience with Unified Communications highly desirable

Benefits

• Medical, Dental, and Vision
• 3 weeks annual PTO and 9 paid holidays
• 401(k) + matching
• Employer-paid base life insurance, short, and long-term disability
• Health savings accounts (with Biamp contribution) and flexible spending accounts
• Tuition reimbursement
• Charitable donation matching
• Discretionary profit-sharing