Product Marketing Manager, AI Governance

San Francisco, CA (Hybrid)

$128K/yr – $191K/yrSenior Level5+ years expFull time

Posted 16 hrs ago

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Job Summary

Own the go-to-market, messaging, and cross-functional orchestration for OneTrust AI Governance, shaping product direction, sales enablement, analyst relations, and demand generation to drive adoption and customer value.

  • Define and communicate the value proposition for AI Governance
  • Lead cross-functional launches and ongoing GTM strategy with sales, marketing, and product teams

Job Description

Responsibilities

  • Voice of the Customer
  • Develop an informed point of view on our AI Governance solution and synthesize customer, field, and market feedback to help inform messaging, launches, and product direction.
  • Articulate the product and capability value proposition clearly and convincingly, highlighting what will deliver the most impact and value for your buyer personas. Ensure buy-in from stakeholders across the organization.
  • Help communicate AI Governance within OneTrust’s broader platform while communicating OneTrust’s unique perspective on AI Governance to internal and external audiences.
  • Create compelling customer materials, including pitch decks, product datasheets, case studies, battlecards, and training resources.
  • Partner on a GTM strategy for AI Governance product launches and release moments that will improve product adoption and growth, while continuously refining ICP, use-case fit, and market readiness.
  • Execute that strategy by driving cross-functional alignment to support successful product launches.
  • Work closely with Sales to ensure they are equipped with the latest product knowledge and sales guidance. Enable them to act as trusted advisors to our prospects and customers, ensuring they can clearly articulate how our AI Governance solution addresses customer pain points and adds business value.
  • Work with the Competitive team to conduct thorough market research and competitive analysis to inform product and marketing strategies. Regularly update the team on key industry trends, competitor moves, and market opportunities.
  • Support analyst relations for AI Governance, including briefing prep, survey inputs, narrative development, follow-up materials, and other solution-level assets that help scale analyst engagement.

Requirements

  • BA/BS degree in marketing, business, or engineering equivalent
  • 5+ years of product marketing experience at a SaaS or other high-tech company
  • Highly collaborative with a deep sense of ownership and accountability
  • Experience with stakeholder management, influencing and managing multiple stakeholders internally
  • Demonstrated customer-centric mindset with empathy for users and buyers, translating their needs into effective messaging and go-to-market plans
  • Proficient in data-driven decision-making and analytics
  • Strong technical competence with a solid understanding of the domain and product design
  • Exceptional communication and presentation skills, articulating complex technical concepts to diverse audiences
  • Comfort supporting competitive intelligence and analyst relations for a product or solution area
  • Comfort using AI tools to accelerate research, content development, and workflow execution, with good judgment around oversight and governance

Preferred

  • Knowledge of or experience with AI Governance solutions is a plus.

Benefits

  • comprehensive healthcare coverage
  • flexible PTO
  • equity RSUs
  • annual performance bonus opportunities
  • retirement account support
  • 14+ weeks of paid parental leave
  • career development opportunities
  • company-paid privacy certification exam fees
  • and much more. Specific benefits differ by country.
OneTrust logo

OneTrust

3.1 Glassdoor

OneTrust is the leading AI-Ready Governance platform. More than 14,000 customers globally, including over half of the Fortune 500, rely on OneTrust to accelerate innovation while ensuring responsible data use. To learn more, visit www.onetrust.com

Founded in 2016
Atlanta, Georgia, USA
2.6K employees (201 in marketing)
48% recommend to a friend
51% CEO approval

Traffic Signals

Monthly Visitors
3.4M
Traffic Source Mix
Search
17%
Direct
63.3%
Referral
17.9%
Social
0.8%
Paid
0.9%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
152 (6% of company)
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$2.1B
Last Raise
$150M
Series Unknown, 3 years ago

Funding History

  • Jul 2023
    Series Unknown • $150M
  • Mar 2023
    Secondary Market • $1B
  • Apr 2021
    Series C • $210M

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