Product Marketing Director - Agentic AI Platform

Palo Alto, CA (Hybrid)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end product marketing for Celeste, shaping positioning, pricing, and go-to-market for enterprise AI in professional services.

  • Must-have: 8+ years in B2B product marketing with GTM for AI or enterprise tech
  • Standout: Proven zero-to-one launches and cross-functional leadership without direct authority

Job Description

Responsibilities

  • Build and rapidly iterate Celeste's positioning, messaging, and narrative. Test stories with buyers, learn what resonates, and evolve the message as the product and market develop.
  • Design and evolve packaging, pricing, and commercial models. Work with Product and Sales to test offers, find what drives adoption, and support long-term growth.
  • Develop use cases and value stories across professional and financial services. Over time, expand and adapt the Celeste narrative to new industries, personas, and geographies.
  • Build go-to-market playbooks and sales enablement from the ground up, from product launch through field activation.
  • Partner with Product and Engineering to bring market and buyer insights into the roadmap: competitive dynamics, buyer objections, and whitespace opportunities.
  • Establish Celeste's market credibility through analyst engagement, media, client proof points, and ROI case studies.

Requirements

  • 8+ years of B2B product marketing or related experience, including with GTM for an AI product, platform, or advanced enterprise technology. We're open to people coming from product, AI, or GTM backgrounds with strong product marketing instincts
  • Entrepreneurial mindset with evidence of building something new. You've launched a product or platform zero to one, worked at an early-stage company, or led a new initiative inside a larger organization where you had to figure things out without a playbook.
  • Exceptional storytelling. You can take a complex, technical product and turn it into a clear, compelling narrative for senior buyers at large firms.
  • Strong business acumen and problem-solving ability. You can break down ambiguous market problems and translate analysis into action.
  • Experience with packaging, pricing, or commercial model design. You've shaped how a product goes to market, not just how it's described.
  • Ability to lead cross-functionally. You'll drive alignment across Product, Sales, and Marketing without direct authority, in an environment where priorities shift fast.
  • Bachelors degree required; MBA or advanced degree preferred

Nice To Have

  • Domain familiarity with legal tech, financial services, or professional services is a plus.

Benefits

  • Expand Your Skills: Unlock your potential with professional development opportunities supported by a community of experienced professionals. We offer reimbursement for training and continuing education to help you stay ahead in your career.
  • Enjoy Where You Work: Thrive in our modern, open offices designed to inspire creativity and collaboration. Our complimentary lunches and fully stocked kitchens ensure you have everything you need to stay energized throughout the day.
  • Support What Matters Most: Our comprehensive wellness and flexible time off programs and our benefits are designed to care for you and your family. Our family-formation benefits and support during your family-building journey ensure you have the resources you need when it matters most. We believe in giving back and supporting our communities with paid volunteer time off and a donation matching program for the causes you care about.
  • Join us and be a part of a collaborative and welcoming culture where your contributions are valued, and your professional growth is a priority. Together, we are building a company of long-term value that we can all be proud of.
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Intapp

3.8 Glassdoor

Intapp helps professionals turn knowledge, relationships, and operational insights into value. Using the power of Applied AI, we make firm and market intelligence easy to find, understand, and use. This helps Intapp clients better access and activate their expertise to make smarter decisions, manage risk, and increase their competitive advantage. The world's top firms — across accounting, consulting, investment banking, legal, private capital, and real assets — trust Intapp’s industry-specific solutions to drive new growth and multiply opportunity. Curious, collaborative, and dedicated, our team includes experts from across the markets we serve. For more information, visit Intapp.com

Founded in 2000
Palo Alto, California, USA
1.4K employees (77 in marketing)
70% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
130.9K
Monthly Google Ads Budget
$183.1K
Traffic Source Mix
Search
27.3%
Direct
64.7%
Referral
6.2%
Social
0.6%
Paid
1.2%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
53 (4% of company)
Median Career Experience
12 years
Median Tenure
4.6 years

Funding

Last Raise
Private Equity, 9 years ago

Funding History

  • Apr 2017
    Private Equity
  • Feb 2013
    Private Equity

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