Product Manager PSG - Marketing Upstream (515)

USA (Remote)

$100K/yr – $110K/yrSenior Level5+ years expFull time

Posted 6 days ago

Job Summary

Own and shape the Sleep Diagnostics product portfolio, drive new product introductions, and translate market needs into global launches and strategy.

  • Own the product portfolio and lifecycle with global market focus
  • Lead NPI, URD development, and VOC-driven strategy
  • Drive cross-functional alignment across sales, marketing, engineering, and regulatory to deliver market-ready products

Job Description

Responsibilities

  • Own & Shape the Product Portfolio • Own the positioning and success of assigned products within our Sleep Diagnostics portfolio. • Ensure product regulatory, commercial, and technical viability through execution of Gate 7–10 reviews. • Conduct comprehensive product portfolio planning and rationalization. • Identify and prioritize product needs based on market insights. • Drive products throughout their lifecycle, from inception through end-of-life activities, with a focus on global market success. Turn Ideas & Market Needs into New Products • Lead the New Product Introduction (NPI) process from Gate 1 through Gate 6. • Take ownership of marketing design inputs (MDI) for NPI and sustaining activities. • Create comprehensive business cases that align with strategic objectives and focus on global markets. • Develop and maintain the User Requirements Document (URD). • Translate market needs into successful product launches by integrating product specifications, clinical data, reimbursement, and market access strategies. Bring the Voice of the Customer into Product Strategy • Gather global Voice of Customer (VOC) insights through customer visits and communication. • Conduct market research and monitor the competitive landscape and industry trends. • Use customer and market insights to identify opportunities and help determine product priorities. Drive Global Product & Launch Strategy • Spearhead the development of Global Market Plans (GMP) for all product launches. • Collaborate closely with key markets, including North America, Europe, and APAC. • Assist the Category Director in assessing needs for additional clinical claims, commercial support/structure, and technical expertise. • Help ensure our products and strategies are positioned to succeed across diverse global markets. Lead Across the Organization You won’t build products in a silo. You’ll lead cross-functional teams to achieve product goals and collaborate closely with: • Sales and Sales Leadership • General Manager, EMEA/APAC • Global and Regional Marketing teams • Sales Enablement • Clinical Specialists • Engineering, including Software, Hardware, Firmware, R&D, and Engineering Project Management • Technical teams, including Operations/Sourcing & Manufacturing, Finance, Quality Assurance, and Service • Quality and Regulatory teams You’ll work across these groups to balance market needs, customer expectations, technical constraints, regulatory requirements, and commercial opportunities throughout the product lifecycle.

Requirements

  • Bachelor’s degree in a relevant field such as Engineering, Business, Marketing, or Healthcare; MBA or advanced degree preferred.
  • RPSGT (Registered Polysomnographic Technologist) Certification.
  • 5+ years of experience in product management or marketing within the healthcare/medical device industry.
  • Demonstrated success in product launches and commercialization.
  • Proven experience in product management within the medical device industry.
  • Proven track record in product development and lifecycle management.
  • Experience with regulatory compliance within the healthcare/medical device industry.
  • Experience working with cross-functional, diverse teams in a multinational, dynamic organization.
  • Excellent analytical capabilities and experience gathering and interpreting Voice of Customer (VOC) insights.
  • Excellent communication skills with the ability to clearly articulate product value across stakeholders.

Preferred

  • MBA or advanced degree preferred.

Benefits

  • Compensation and Benefits: Natus offers generous compensation and benefits packages including health benefits, 401k contribution, 7 paid holidays + 2 floating holidays of your choosing, generous paid time off, tuition reimbursement assistance program, eligibility for performance-based bonuses or commissions, where applicable and more.
Natus Medical Incorporated logo

Natus Medical Incorporated

3.3 Glassdoor

Natus Medical Incorporated (Natus) offers medical equipment, software, supplies and services for the diagnosis, monitoring, and treatment of impairments and disorders effecting the brain, neural pathways, and eight sensory nervous systems.Our comprehensive product portfolio represents a heritage of innovation and leadership. Natus brands have been setting the standard for patient care for over eighty (80) years. Our products are trusted by medical professionals in university medical centers, hospitals, private practices, clinics and research laboratories around the world. Natus does not endorse personal/non-work related comments made by employees on social media. Further, Natus values the respect and inclusion of all people without regard to race, color, religion, sex, national origin, veteran status, disability, sexual orientation, gender identity, or any other protected status.

Founded in 1987
Middleton, Wisconsin, USA
993 employees (19 in marketing)
53% recommend to a friend
57% CEO approval

Salaries

Posted range

$100K/yr – $110K/yr

Taken straight from the job posting.

See all Natus Medical Incorporated salaries

Marketing Team

Marketing Team Size
19 (2% of company)
Median Tenure
9.7 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$30.8M
Last Raise
$30.8M
Post IPO Equity, 20 years ago

Funding History

  • Aug 2006
    Post IPO Equity • $30.8M

Traffic Signals

Monthly Visitors
51.7K
Monthly Google Ads Budget
$641
Traffic Source Mix
Search
46.8%
Direct
38.9%
Referral
7.8%
Social
4.8%
Paid
1.2%

Headcount Trend

Current headcount: ~990

Recent News

Natus Medical Incorporated logo

Product Manager PSG - Marketing Upstream (515)

Natus Medical Incorporated · USA · Remote