Product Manager - Product Strategy & Marketing

New York City, NY (Hybrid)

$110K/yr – $145K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own the portfolio narrative and GTM assets for enterprise products, turning complex tech into executive-ready positioning and enablement while building adoption dashboards and surfacing friction for product teams.

  • Portfolio ownership: packaging assets, master story, demos, and QBR templates that keep execs aligned.
  • Adoption analytics: define usage, activation, and engagement metrics with simple dashboards to reveal friction and decisions.
  • VoC to roadmap: translate stakeholder feedback into messaging, enablement updates, and product inputs.

Job Description

Responsibilities

  • Portfolio Packaging & Product Marketing ( internal GTM ): Own and evolve the enterprise portfolio narrative with product leaders — clear positioning, value propositions, target users, and “what we offer” clarity; create and maintain portfolio packaging assets (one-pagers, master story deck, talk tracks, FAQs, demos/QBR templates).
  • Adoption & Success Measurement : Define adoption measures for priority products (usage, activation, engagement, qualitative health signals), track trends, and surface friction and decisions needed; partner with analytics to make adoption visible through simple dashboards and recurring readouts.
  • Voice of the Customer & Business Feedback Loops : Establish and run VoC loops (stakeholder interviews, syntheses, feedback capture) and translate insights into portfolio messaging, enablement updates, and roadmap inputs for product teams.
  • Stakeholder Touchpoints & Enablement : Lead portfolio-level touchpoints (demos/QBRs/portfolio readouts) and ensure materials are current, consistent, and executive-ready; maintain clear “how to engage” guidance for internal and business partner audiences.
  • Cross-functional Alignment : Partner with Product Ops and Product Managers to align stakeholder experience and service expectations (e.g., what is in scope vs out of scope, exception paths, escalation triggers), while not running the ticket queue or service desk operations.
  • Product Catalog & Portfolio Hygiene : Maintain clarity between the exec-facing portfolio and the deeper product catalog so definitions remain crisp and ambiguous “concepts” do not get positioned as products.
  • Automation & Scale : Identify repeatable portfolio/GTM motions suitable for automation (e.g., knowledge base updates, FAQs, templates, intake guidance, stakeholder updates) and leverage modern AI-assisted tools to scale self-serve workflows over time (tool-agnostic; internal platforms may vary).

Requirements

  • Bachelor’s degree or equivalent practical experience.
  • Demonstrated track record of developing strong relationships with key business partners and technology stakeholders.
  • 5+ years of experience in product management, product strategy, product marketing/GTM, portfolio/program strategy, customer success for technical products, or similar roles within a product/technology environment.
  • Strong data fluency: experience defining adoption metrics and interpreting usage/engagement signals to tell a clear story and drive decisions (SQL a plus, not required).
  • Strong ability to translate complex technical/product landscapes into clear narratives, executive-ready artifacts, and repeatable go-to-market materials.
  • Excellent communication skills (written and verbal) with the ability to drive alignment across multiple stakeholders in a complex environment.
  • Strong analytical and problem-solving skills; structured approach to synthesizing feedback into product opportunities and outcomes.
  • Comfortable navigating ambiguity and operating across cross-functional teams (Product Ops, Product Managers, Engineering, Data, Cyber/Privacy).
  • Familiarity with common tools (e.g., Jira/Service Desk awareness, SharePoint/Confluence, Airtable/Excel, Slack/Teams, presentation tools).

Preferred

  • Experience supporting platform/data products and stakeholder ecosystems with multiple business units.
  • Strong ownership mindset and follow-through; proactive driver who doesn’t require chasing.
  • Ability to work under pressure and tight deadlines; high integrity and accountability.
  • Experience leveraging AI-assisted tools (e.g., developer assistants, workflow automation) to scale documentation, enablement, and self-serve workflows.

Benefits

  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
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NBCUniversal

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Founded in 1926
New York, New York, USA
48K employees (18,533 in marketing)

Headcount Trend

Current headcount: ~47.6K

Marketing Team

Marketing Team Size
11,965 (25% of company)
Median Career Experience
17 years
Median Tenure
11.5 years
Marketing Roles Posted (Last 30 Days)
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