Responsibilities

• Partner with the Product Lead to identify new product opportunities that reflect the needs of our stakeholders through user research and discovery
• Support day-to-day co-ordination of the content ecosystem, ensuring alignment with business priorities, marketer workflows and activation needs
• Assist with vendor relationships, support processes, and tool performance tracking; support onboarding and pilot programs for new
• Consider and plan for upstream and downstream implications of new product features on the overall creative production experience
• Support the collection of user research, journey mapping, and analysis to inform the strategic product roadmap and surface potential product features that deliver value
• Analyze, track, and evaluate product metrics across the product development lifecycle
• Write requirements, epics, and user stories to support product development
• Enhance communication between development and business leads so that asks and solutions are clearly understood by both sides
• Act as a center of knowledge, maintaining deep curiosity about marketing operations and creative production tooling, and sharing learnings with the broader team
• Manage day-to-day operations across vendor platforms including Writer.ai, Canva, and Moveable Ink — covering user access, configuration support, quality monitoring, and user enablement

Requirements

• 3+ years of experience or equivalent expertise in product management or a relevant domain area
• Proficient knowledge of the product development lifecycle
• Experience in product lifecycle activities including discovery and requirements definition
• Ability to partner on enterprise-level applications from proof of concept through to mature production environments
• Excellent communication skills, comfortable engaging with stakeholders at all levels and documenting requirements in agile story form
• Proven stakeholder management skills across cross-matrix organizations, spanning both business and technology teams

Preferred

• Hands-on experience with AI content generation or dynamic personalization platforms
• Familiarity with creative production workflows and content governance processes in a marketing organization
• Experience in agile environments including Jira, supporting scrum teams and presenting outcomes to business partners.
• Experience working alongside legal, compliance or risk functions in a regulated industry
• Exposure to AI-assisted content tools and an awareness of responsible AI considerations in a marketing context

Benefits

• We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
• We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.