Product Marketing Manager
Xplor Technologies
Atlanta, GA (Remote)
$92K/yr - $120K/yrIn-houseFull-timeMid level4+ years exp.
22 hrs ago
Product Director, Professional Promotion & Market Access Marketing-Neuroscience (Schizophrenia)
New Jersey, USA (Hybrid)
$122K/yr – $213K/yrSenior Level5+ years expFull time
Posted 4 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own marketing plan development and cross-functional governance to drive strategy, messaging, and field-aligned tactics with data-informed insights.
- Marketing plan ownership: strategy, messaging, and integrated tactics across teams.
- Agency and cross-functional execution: budget, SOW oversight, field feedback, and training enablement.
- Insights partnership: market research and analytics to measure tactical and brand performance.
Job Description
- Lead development of comprehensive marketing plans, including strategy, messaging, and tactical plans to achieve business goals.
- Ensure competitive readiness, governance and integrated tactical plans in close partnership with cross-functional partners.
- Lead and manage the agency of record as well as other agencies to deliver high-quality promotional tactic, inclusive of budget and statement of work oversight.
- Collaborate with sales leadership and sales teams to gain field insights and feedback.
- Collaborate with sales training and other learning teams to implement sales meetings and ongoing field development.
- Apply innovative thinking, grounded in data and customer insights, to address complex business and market challenges.
- Provide strategic direction and partner with the Insights and Analytics team to generate actionable insights and analytics through market research and data analytics that will inform marketing strategies, tactics and measure tactical and brand performance.
- Lead Market Access pull-thru tactics as needed.
- Champion a culture of innovation and collaboration
Johnson & Johnson Innovative Medicine
At Johnson & Johnson Innovative Medicine, we innovate with purpose, to lead where medicine is going. The experiences of patients around the world inform and inspire our science-based innovations, which continue to change and save lives. Applying rigorous science with compassion, we confidently address the most complex diseases of our time and develop the potential medicines of tomorrow. We are continuously working to develop treatments, aspiring to find cures, pioneering the path from lab to life, and championing patients every step of the way. https://bit.ly/3reuMvK
37K employees (745 in marketing)
Traffic Signals
Monthly Visitors
2.2M
Monthly Google Ads Budget
$312.6K
Traffic Source Mix
Search
36.1%
Direct
46.5%
Referral
15%
Social
1.3%
Paid
0.9%
Headcount Trend
Current headcount: ~37.3K
Marketing Team
Marketing Team Size
686 (2% of company)
Median Career Experience
24 years
Median Tenure
13.5 years
Marketing Roles Posted (Last 30 Days)
17
